Rental Equipment Survey
If you sell equipment to snow sports rental operations in the U.S. or Canada, you will want the The Rental Equipment Survey Report. Fielded annually, more than 200 rental shops responded last year and provided detailed information about their operations, including how many customers they expect, the types and quantity of equipment they carry, when and how much they plan to purchase, and how much they’ve budgeted. It also contains a list of more than 150 qualified rental equipment leads with full contact information. SIA releasesThe Rental Equipment Survey of U.S. and Canadian rental operations in November. The SIA Rental Equipment Survey Report, valued at $525, is free to SIA Supplier and Rep members.
Nearly two-thirds plan to purchase alpine and snowboard rental equipment during the months of March or April.
- Did you know over 60% of shops rent alpine equipment to over 5,000 alpine skiers each season?
- Almost 40% replace all or some part of their snowboard rental inventory annually.
- More than half plan to purchase Nordic rental equipment made specifically for women.
- Over one-fourth rent telemark equipment to over 100 telemark skiers each season.
- Four out of ten report that more than half of the helmets they purchase are used for rental purposes.
The SIA 2011 Rental Equipment Survey Report tracks planned rental equipment purchases by resorts over a four-year period. It provides the ultimate tool for tracking leads and potential business. It highlights which resorts will purchase, what they will purchase and the approximate budget.
HOW CAN I USE IT?
Use it to boost sales. Much like the Uniform Survey, this report gives you a list of qualified leads and the data you need to know which equipment they need, how much they need and when they need it.
Contact Kelly Davis , SIA’s Research Directory, to request the 2011 Rental Equipment Survey Reports.