Uniform Survey

SIA gathers information each fall from resorts across North America. This season, more than 200 resorts responded to the survey. The results allow SIA to measure trends in uniform purchases and provide uniform suppliers and their sales reps with individual buyers at resorts. The SIA Uniform Survey is released each November. Valued at $525, it is free to Members.

Did You Know…

• Quality is the most important factor when choosing a uniform supplier.*
• 70% of the resorts purchase new uniforms for 100+ employees at one time.*
• Resorts use more than one supplier for their uniform needs.*

*2011 SIA Resort Uniform Survey

Similar to the rental survey and updated in alternate years, this report tracks uniform purchases at resorts for the next several years. The report consists of resort information on who will purchase, how much and the budget.

How Can I Use It?

If you supply uniforms to resorts, then this report is your complete sales guide.
Use the information to plan your sales and product development strategy.

Contact Kelly Davis , SIA's Research Director, to request the 2011 Resort Uniform Survey Results Report.