ship your gear
What’s Ship Your Gear? An Answer to the Airline Baggage Fees for Skis/Snowboards.
As though gas prices, economic concerns and global warming weren’t bad enough for our industry, now airline baggage fees are adding yet another travel fee for
consumers.
This SIA initiative, Ship Your Gear, fights back against the airlines
and declining equipment sales letting consumers know that shipping* their own gear is an easy alternative.
You, the retailer, supplier, or rep, are direct conduits to the snow sports consumer. By explaining to customers that bringing their own equipment is
financially/logistically an option, we can influence travel behavior to help sales and bolster our industry.
NEW CONSUMER FEDEX DISCOUNT PROGRAM FOR SHIP YOUR GEAR!
It’s full blown winter around the country so skiers/riders are heading out for holiday weekends and winter/spring breaks. When they do, don’t forget to encourage your
customers to Ship Their Gear! SIA’s Ship Your Gear
program is targeted to influence the behavior of air travelers that shipping gear is easy, affordable and hassle free.
NEW this year is the first-ever FedEx Discount Program for our skiers and snowboarders. SIA has negotiated a consumer discount
on shipping of up to 16% off select FedEx Express® services, up to 8% off select FedEx Ground® services and up to 15% FedEx Ground service to Canada processed
through FedEx Ship Manager® at fedex.com or FedEx Ship Manager® Software. This program is open to consumers eligible for a U.S. based FedEx account.
We will officially announce the new Ship Your Gear FedEx Discount Program next week with a co-branded online enrollment site at fedex.com/shipyourgear along with new posters, ads and talking points.
Stay tuned for more details on how your customers can Ship Their Gear via FedEx! Check out snowsports.org/shipyourgear or SIA’s consumer site, snowlink.com/shipyourgear to learn more.
Use the components in this tool kit to help spread the word to your accounts and customers that there is an alternative to paying the airline baggage fees.
Shipping gear is easy, cost effective and hassle free.
Post a banner ad, print a poster, use the headlines/body copy in shop newsletters and encourage your staff to talk up Ship Your Gear to their customers. Collectively,
as an industry, we can work to influence consumer travel to keep equipment on the hill.
|
|
FedEx Ground Sample Rates
View a sample FedEx Ground rate list of origins and destinations for “shipping gear”. All gear can be shipped in a standard skis/snowboard bag or tube.
Read More
|
|
|
|
Airline Baggage Information
Check each airline for baggage charges as they continue to change. In some cases, a ski/snowboard bag and boot bag are considered “1 bag”.
Read More
|
|
|
|
Tool Kit Intro and Sell Sheet
Find headlines and body copy that can be used in communications.
Read More
|
|
|
|
Logos
Ship Your Gear logos in color, black/white, jpg and eps can be downloaded.
Read More
|
|
|
|
Posters and Counter Cards
Print posters and counter cards to display at your shop or office to encourage customers to Ship Their Gear.
Read More
|
|
|
|
Web Banners
Post Ship Your Gear web banners to your site influencing site visitors to Ship Their Gear.
Read More
|
|