SIA Newsletter

Aspen Skiing Company/Four Mountain Sports* | Aspen, CO

Aspen Mountain Four-Mountain Sports/ D&E Ski and Snowboard Shop has implemented many innovative marketing ideas and outstanding retail promotions.

The shop offers convenient programs for the customer including: free overnight storage and transfer to any of the four mountains by 8am and one-stop shopping for clothing, accessories, logo wear, rentals, lift tickets and ski and snowboard school.
In December 2006, D&E Women, a women-specific ski and snowboard shop opened above Aspen’s downtown D&E location. D&E Women is the first women’s specific winter sports store in Aspen and is virtually one-of-a-kind in the country, with hard and soft goods as well as lifestyle products for young and adult women.
*also won 06.07 SIA US SnowSports Retailer of the Year.