SIA Newsletter

Boutique Daniel Lachance – Mont-Tremblanc, QC

Thirty three years ago Daniel opened a small tuning shop in a very small building as he was preparing skis for his travels on the world cup circuit. The building has been renovated and expanded many times to become an attractive three story building located in the old village of Mont-Tremblant in the Laurentian Mountains north of the city of Montr_al.

Progressive addition of sales in skis, boots and clothing has contributed to the offering of high quality products and services to the consumer. Now highly trained staff is well known for the passion and the enthusiasm they transmit to their clients.

Premier brands of clothing, accessories and skiing equipment are offered to customers, who very often, travel from far away to benefit from the well established reputation of customer service and personal attention provided by sales staff and technicians.

The personnel in all departments of the boutique: skis, boots, clothing offer to the consumer quality services and is renowned for its attention to details and perfection. Customers from all walks of life frequently visit the well manicured boutique with the view to acquiring soft and hard goods which are unique and exclusive. The purchasing staff constantly searches for high quality and innovative products.

While the boot department enjoys a great reputation for its boot fitting services, the skis department attends not only to the needs of the recreational and high performance skiers but also to the many racers from national team to entry levels.

The different departments of the boutique are complemented by a state of the art tuning and repair shop and by a rental shop much appreciated by travelers and local skiers.

Over the years the boutique has established itself in the community by being involved in supporting racers, pro riders, coaches and athletes but also by supporting humanitarian causes such as palliative care services for terminally ill patients.

Recipient of the award in 2008 Daniel Lachance ski service is once again recognized by the industry has retailer of the year.


I am much honored to receive this award. The recognition by the industry and by my peers is very gratifying. It is also is a tribute to my staff for their discipline, commitment to ongoing improvement and for their continuing search for innovation. We are a group of individuals skiing in North and South America and in Europe often with clients always striving for excellence. The award is a springboard for my reputation, for improvement and for the recruitment of staff. Finally, and not the least, the awards spins off on the recognition of all the representatives of the many companies I work with for the flourishing and the prosperity of my business.’