2009 US Retailer of the Year


Viking Ski Shop | Mt. Prospect, IL*
Award North Central

Viking Ski Shop has been serving the Chicago area for over 40 years and the store has earned a reputation as the place to shop! Skiers and snowboarders, from beginners to elite racers, rely on Viking for not only the best equipment and clothing, but the best service as well. Owner and president, Bob Olson, started working part-time in the business when he was 20 years old because he wanted to ski and couldn’t afford it. Olson and his wife, Carol, have owned the business for the past 17 years.

“We’ve always built our business on customer service,” Olson says. “It’s been the mainstay of our business. We truly try to service and treat customers fairly. We offer good service at a fair price.”

Olson and his staff offer decades of experience to their customer, starting with Olson himself, who joined the business just after it opened in 1966. His full-time staff includes employees that have worked with him for 20, 25, and even 42 years. Some of his part-time employees have been with the business for over 20 years. Viking recently opened our 2nd location in Barrington and was fortunate to have employee’s that had been with a previous shop with 10 _ 30 years experience.

Viking Ski Shop is active with the Jimmy Heuga Center in Colorado, which raises fund for multiple sclerosis, U.S. Ski Team ball in Chicago fund raiser and Black Hill Ski for Light in South Dakota.

*2006 SIA SnowSports US Retailer of the Year Winner