Industry Press Release

Add Some Sexy to Your Tradeshow Experience When You Stop by Snow Angel®


El Granada, CA (January 10, 2012) –If you’re headed to Outdoor Retailer or SIA this month, be sure to spice up your booth-to-booth schedule by setting an appointment to see what’s new from Snow Angel the first functional and feminine base layer brand designed for women by women.

New for F/W 2012, the company that reinvented thermal underwear is unveiling its first-ever packaging program. Ideal for convenient dealer display and replenishment, the sensual new Snow Angel boxes will turn up the heat on any retail floor, while the Cybersilk and Doeskin basics tucked inside will keep customers cozy and stylish while shredding the slopes or sitting down to dinner afterward.

And for those interested in a consumer-oriented story, Snow Angel won’t disappoint with a host of new original silkscreen designs adorning many of its figure-flattering F/W 2012 silhouettes. The one-of-a-kind embellishments stay on trend with tasteful, tonal patterns, such as the new retro-meets-modern Fair Isle, proving that serious performance apparel can indeed be unbelievably pretty.

Snow Angel will be exhibiting at Outdoor Retailer in Booth#33063 and SIA in Booth# 942.

To schedule an appointment to see what’s new, please contact Courtney at On the Horizon Communications at (805) 773-1000 or email