Industry Press Release



Park City, UT (September 23, 2008) — The U.S. Ski and Snowboard Association announced Tuesday that Dion Agee will take the posts of equipment pool and online shop manager. In his role he will work with more than 30 brands that provide reliable equipment and technical support to athletes as well as oversee the USSA’s online shop.

“The USSA’s equipment suppliers are vital to the success of our teams. The very best competition and training equipment manufacturers in the world operate together through our supplier pool to enable our teams’ successes, and it’s important that we’re also a strong partner in their own individual objectives,” said Associate Athletic Director Luke Bodensteiner

“I’m very excited about working with the USSA,” Agee said. “The supplier pool is a very critical piece of the equation. Everything is for the athletes so their equipment is a big piece of that.

“Being able to work for their needs and find a balance between that and what the suppliers needs are is really going to be my goal.”

According to Bodensteiner, the makeup of Agee’s past, which includes 18 years of working in the ski industry in various capacities, makes him the prefect candidate to serve the duties of his new positions.

“Dion’s exerience both as a racer and on the supplier side of the industry will help us to deliver exceptional service to our supplier relationships, as well as cultivate new suppliers in certain categories for some of our teams,” Bodensteiner said.

“He’s got the broad experience that we need to cover all that terrain between the store and the pool. He’s got a lot of industry background and he ran a retail business that he owned so he has the right mix.”

Agee, the son of former Alpine Program Director Dennis Agee, began his career in the ski industry with Rossignol where he spent seven years coordinating racer sponsorships with the company.

He later went on to work for Mammoth Mountain Ski Area where, for three seasons, he was the general manager of staff accommodations. After his time at Mammoth Mountain, Agee opened his own retail store in Bend, OR, which was voted best store in central Oregon in both 2006 and 2007.

According to Agee, his experience in the retail industry coupled with his knowledge of online shopping will allow him to enhance and expand the USSA’s online store. He plans to make the site more inventory comprehensive and easy for U.S. Ski Team and U.S. Snowboarding fans to navigate.

“I’m of the online shopping generation and I am really going to look at by bringing my expertise, knowledge and relationships with the suppliers and bring that to our customer base,” he said. “Those that are interested in the USSA apparel and merchandise are the people I am going to look out for.”

Agee, who lives in Salt Lake City with his wife Jeri and 18-month-old daughter Ella, will begin his work with the USSA on Sept. 24.