Industry Press Release

Fischer Expands Freeski Program

02/20/2013

Auburn, NH (February 19, 2013) — Fischer Skis US, LLC has recently expanded their roster of Freeski athletes to include women’s freeski icon Lynsey Dyer, as well as Kyler Cooley and Dylan Natale.

Jackson Hole, Wyoming-based Dyer, 30, has become one of the world’s most accomplished female skiers. She once held the record for biggest air for a woman and was named Powder magazine’s Female Skier of the Year in 2010. She’s been featured in over 25 magazines (snagging the covers of five), 14 films, and scored the lead segment of Warren Miller’s Like There’s No Tomorrow. It was the first time a female sequence opened a Warren Miller film.

“I’m honored to be partnering with a family owned brand that supports the projects I’m passionate about and creates phenomenal products. The boots alone have blown my mind! Cheers to the best season ever thanks to Fischer,” said Dyer.

Cooley and Natale, well known for their “BC Boys” webisodes, are based out of Salt Lake City, UT. Both have been featured in a number of films, including ones from Rage Films and PoorBoyz Productions along with all the major industry magazines.

Cooley said about being back on board with Fischer, “I’m stoked to be back on the Fischer team! I recently got back from a Cat Skiing trip with them and was really impressed with the new lineup, especially the BigStix 122. Their boots have always been solid, but the new Vacuum Boots are game changers!”

“I’m thrilled to have Lynsey, Kyler and Dylan join the Fischer team, says Matt Berkowitz (Director of Alpine Marketing & Product). They all bring a unique set of skills and enthusiasm to the table and really round out our program. Beyond that, they all have great personalities which makes them easy to work with.”

Dyer, Cooley and Natale join the Fischer Team with the likes of Sven Kueenle, Joss Christensen, Ashley Battersby, David Wise (boots), Suz Graham, Neil Williman, Adrien Coirier, Niki Salencon, and many more.

Fischer stands for the development, production, marketing and distribution of first-class skiing equipment. As a single source supplier for both Alpine and Nordic skiing equipment, Fischer offers only premium quality products.

Innovation, product leadership and development expertise in the core areas form the basis that secures the success of the company in the long term. As an independent company that has been under family ownership ever since it was founded in 1924, Fischer is a reliable partner for its customers, its top athletes and its employees.