Industry Press Release

FLOW AMATEURS STRIKE GOLD

04/28/2009

San Clemente, CA (April 19 2008) — The Flow Team continues to up the ante on their list of ace riders with a bumper crop of new talent. Flow amateur’s Petja Piiroinen and Sarka Pancochova struck gold at the 2008 World Junior Championships in Italy winning the big air titles for both the men and women. Petja is quickly taking after his famous brother Peetu who most recently took home the overall Burton Global Series title this season. Sarka who hails from Czech is quietly throwing down backside 720’s for the ladies and is one of the promising up and coming females on the circuit. Flow is “stoked to have not just one, but TWO World Jr. Champs on its team of talented riders”.

The accomplishments of Petja and Sarka add to an already incredible season of Flow Team exposure. This pack of A-list riders are killin’ it in magazine cover shots, web coverage, contest circuits and film parts. To name just a few, Antti Autti landed the cover of TransWorld Snowboarding Magazine along with a full-length interview while fellow Finn, Risto Mattila took 3rd overall in the TTR rankings for this season. Also, both Antti and Risto have been filming with the Northern Scrapbook crew. Teammate Scotty Lago has been keeping busy all year filming with 3 major crews including Grenade, Travis Rice’s project and Absinthe films. Scotty also found time for two exclusive interviews, one in TransWorld and the other in Snowboarder Magazine. Flow’s newest pro rider, Tim Humphreys has a long list of success under his belt from this season and just may be Rookie of the Year! The 08/09 Flow pro team’s roster includes Antti Autti, Scotty Lago, Risto Mattila, Timmy Humphreys, Clair Bidez and Mercedes Nicoll. Petja and Sarka join Flow amateurs Jeremy Thompson, Christophe Reynders, Jed Hoffman, Scot Brown, Izumi Amaike, Jake Black, Nial Romanek and Shane Fortier.

While many snowboarding companies have spent a lifetime trying to fit-in, FLOW has spent its time standing out. Born from originality, FLOW is defiant against the norm of tradition. The world has witnessed how this one time “binding” company has progressed into the leader of innovative products featuring a complete line of “speed entry” bindings, performance proven boots and award winning snowboards. The future is here and the future is FLOW.