Industry Press Release

New in January 2014: Lodging Packages that Include Learn to Ski and Snowboard Month Specials


Friends don’t let friends teach friends to ski or snowboard; they recommend a certified instructor

  • Save over 50% midweek in North Carolina
  • Save 40% in Southern Pennsylvania
  • Save over 25% midweek in New York
  • Save over 20% in Stowe, Vermont 
  • Save 20% in Telluride, Colorado
  • Save 15% midweek in Oregon

Washington, DC (December 4, 2013) — January 2014 will be the sixth national Learn to Ski and Snowboard Month (LSSM). Over 200,000 children and adults learned to ski and snowboard via the program’s discounts on lift tickets, rental equipment and instruction. Embracing LSSM’s explosive popularity, leading ski-area lodges and hotels have introduced discounted accommodations to the program, including savings up to 50 percent at hotels serving North Carolina’s Cataloochee Ski Area, up to 40 percent at Liberty Mountain Resort in Southern Pennsylvania, over 25 percent at Holiday Valley Resort in western New York State, 20 percent in Stowe, Vermont and Telluride, Colorado, and 15 percent at Timberline Lodge in Oregon. The packages are detailed below, including a breakdown on the savings each offers.

Each package includes a snowboarding or skiing lesson from teachers certified by Professional Ski Instructors Association or American Association of Snowboard Instructors (PSIA-AASI). Research show such lessons greatly increase the likelihood of someone sticking with skiing or snowboarding -versus having a friend or family member offer instruction to a first-timer.

Save over 50% midweek in North Carolina

About three hours northeast of Atlanta, the Cataloochee Ski Area in North Carolina has partnered with several nearby lodges and hotels to offer a Sunday through Wednesday two-night “Drive, Slide & Stay Learn to Ski and Snowboard” package, with rates from $139 per person, including all taxes, at “A Holiday Motel” (actual name of hotel). At other participating lodges and hotels, rates will vary.

Package includes:

  • Two nights lodging A Holiday Motel
  • Two midweek non-holiday Marathon (9am-10pm) lift tickets
  • Two midweek non-holiday ski or snowboard rentals (skis/boots/pole or board/boots)
  • Two ski or snowboard classes of any level
  • One $10 gas card

Savings: 50% or $151.00 per person; If purchased separately at full price, all items would cost $290.00 per person. ($290 – $139 = $151, which is just over 50% of $290)

Rate is based on double occupancy at