Industry Press Release

Oakley Surf Shop Challenge Hits Santa Cruz Next Week

08/25/2014

Oakley Surf Shop Challenge

Watch the 2014 Preview

San Clemente, CA (August 21, 2014) — SURFER Magazine’s 2014 Oakley Surf Shop Challenge will hit Santa Cruz’s Steamer Lane next week on either Aug. 27th or 28th depending on optimal conditions. The Northwest stop on the 2014 regional qualifying series was originally scheduled for July, but was postponed due to uncontestable conditions. Santa Cruz will be the final event before all seven regional champs take off on an all-expense paid adventure to Central America for the National Championship.

Reigning Northwest Champs Channel Islands Surf Shop. Photo: Ryan CraigFour-man teams (two surf shop pros and two shop employees) will be competing for a chance to win the trip, an advertising spread in SURFER Magazine, and the coveted title and bragging rights of best surf shop in the country.

Last year, Santa Barbara underdog Channel Islands Surf Shop hijacked the Northwest victory from a dominant local Santa Cruz force. The win earned Channel Islands a trip to the National Championship in Bali, but the Santa Cruz shops, including last year’s finalists O’Neill and Pacific Wave, will be back on the hunt for redemption this year.

2014 Invited NOrthwest Teams:

Alliance Board Company

Billabong Santa Cruz

CCS

Channel Islands Surf Shop

Esteem

Freeline Design Surf Shop

Mavericks Surf Shop

Norcal Surf Shop