Industry Press Release

Obermeyer Enhances Performance Gear and Expands “Slope to Street” Style for 2016-17

12/21/2015

Obermeyer

SIA Booth #1803

Aspen, CO (December 21, 2015) — For the 2016-17 season, renowned snow sports apparel outfitter Obermeyer infuses performance with street style, introducing design-forward fabrics and cross-seasonal functionality within each of its collections. With an emphasis on versatility and an unsurpassed fit, Obermeyer ensures superior waterproof-breathable performance through innovative construction techniques.

Each element of the new Obermeyer collection is carefully crafted to create the ultimate synergy between function and design. In performance, Obermeyer innovates with a new “chimney” system of breathability, consisting of strategically-placed 3-D foam mesh lining along the center back (our #2 sweat spot) and top-of-the-line fabrics like a proprietary HydroBlock®-equipped stretch softshell and featuring the highest in RDS fill power goose down insulation. Obermeyer also introduces a proprietary HydroBlock® Elite fabric, offering a 30,000mm/30,000g waterproof-breathable rating for ultimate protection and comfort. In style, the brand introduces a men’s Resort Collection and expands upon its existing women’s Resort Collection, blending functional on-mountain performance with town-friendly wearability to represent redefined versatility. Each product within the new Resort Collections is defined by unique, textural fabric details and fitted silhouettes for those that value fashion, but still look for elite performance.

In Kids and Teen’s outerwear, Obermeyer displays its dedication to quality, performance and comfort with new styles featuring technical cross-functional fabrics. With a minimum of 10,000mm/10,000g waterproof-breathable ratings for Kids and ratings of up to 15K with stretch fabrics for Teens, the brand continues to ensure their youth collections receive the same attention and thought seen in the Adults collection. Obermeyer’s well-known I-Grow Extended Wear System carries over and is featured throughout the entire Kids collection, extending the life of the garment for multiple seasons.

Among the new 2016-2017 Adult, Kids and Teen collections, Obermeyer showcases its commitment to technical performance and growth in innovative style and design.

ADULT OUTERWEAR HIGHLIGHTS

Resort Collection
Obermeyer introduces the first ever Men’s Resort Collection and expands its existingWomen’s Resort Collection, offering performance fabrics in a “more street, less slope” aesthetic, but still being the most technical skiwear on the market. The men’s collection includes the Sequence System Jacket, a ‘3-in-1’ jacket comprised of two wearable pieces – a 700-fill lightweight goose down full-zip underneath a fully featured 3-layer softshell featuring Obermeyer’s Ski ContourTM for enhanced, skier-specific range of motion. The Women’s Resort Collectionevolves with the Payton Down Jacket, equipped with Thermal Zone InsulationTM for maximum warmth and carefully designed in a tailored silhouette for the ultimate slope to street style. Obermeyer also introduces the Bombshell S/E Jacket and Bombshell Down Parka, both special-edition versions of the brand’s tried and true silhouette that is updated with a perfect balance of performance elements like 600-fill Power Goose Down for warmth, and trendy street style fabrics like a modern herringbone for visual appeal.

Men’s Sequence System Jacket, $529.00; Women’s Payton Down Jacket, $399.00; Women’s Bombshell S/E Jacket, $325.00; Bombshell Down Parka, $375

Key Collection Features:  Ski Contour™ articulated sleeves • Hood with drawcord adjustment • Interior windguard

Spartan Jacket
Carefully crafted for top-of-the-line performance, the Spartan Jacket sits atop Obermeyer’s Fusion technical category. With strategically placed 3-D foam mesh along the number two sweat spot (center back), the design creates a chimney-like operation for maximum breathability. The jacket also includes an interior stretch lining for added mobility and seamless layering. The Spartan Jacket is a fully seam sealed, with a Full-Month™ stretch core lining that provides unrestricted range of movement and a 30K waterproof-breathable rating.

Key Features: CZV™ – Control Zone Ventilation with YKK Aquaguard® • Fully seam sealed • RECCO® rescue reflector • Removable water-resistant powder skirt with stretch panel • 2-way, full length YKK Aquaguard® Vislon front zipper • Full-motion™ sleeve construction • Ski Contour™ articulated sleeves • 3D mesh lining inserts for added comfort • Adjustable, shaped sleeve cuffs • Interior stretch mesh goggle pocket • Interior zippered electronics pocket with wire port and guide • Integrated helmet compatible hood with bonded brim and 2-way drawcord adjustment • Interior windguard with chin protector
Colors: Black• High Seas • Graphite • Dusk • Red
MSRP: $449.00

Zermatt Jacket
In women’s performance, Obermeyer expands its Alpine collection, which combines technical fabrics with feminine silhouettes. The Zermatt Jacket is at the forefront of this collection with its 30K waterproof-breathable rating, meeting the demands of any hard-hitting female skier who needs quick-reacting thermal regulation. Comfort and performance is optimized with Thinsulate™ Platinum Flex insulation, Full-motion™ stretch core and 3D mesh lining inserts for added comfort.

Key features: CZV™ – Control Zone Ventilation • Fully seam sealed • Integrated powder skirt with stretch panel and SnapAway™ feature • RECCO® rescue reflector • Full-motion™ stretch core lining • Stowable multi-function neckgaiter MFNG™• Detachable, scratch-free goggle cloth• Ski Contour™ articulated sleeves • YKK AquaGuard® Zippers
Colors: Dusk • Crimson • White • Black
MSRP: $399.00