Aspen, CO (September 26, 2011) — Aspen-based Sport Obermeyer (Obermeyer) is proud to announce the promotion of veteran sales representative Greg Morrison, who will now be managing the Mid Atlantic and Southeast territories. Morrison has been working with the Obermeyer team for seven years and previously was responsible for the Mid Atlantic territory. Head of his own Morrison Sports Marketing, LLC, Morrison is based in Maryland and will report to the company’s founder, Klaus Obermeyer.
“Greg has consistently shown a level of professionalism and performance that makes this a win-win move for Obermeyer and our specialty store partners,” said Klaus Obermeyer. “His expertise, loyalty to the brand and proven skills in providing first class service make him an ideal long term partner.”
Morrison began his career in consulting, working for premier firm Booz Allen Hamilton, followed by a stint at an internet start-up company. His passion for outdoor sports drove Morrison to seek a career in the ski and outdoor business. In 2000, Morrison joined a reputable agency in the industry which he took over shortly thereafter, establishing himself as the principal for a number of prominent brands. In 2004, Morrison began his own agency, Morrison Sports Marketing, LLC, working alongside his wife Ellen, office manager, and Associate Erik Steinour. Morrison and his team have been working with Obermeyer since 2004 and also represent household names including Giro, Seirus and Fox River.
“I have been honored to work with Klaus Obermeyer, his family and the Obermeyer team for the past seven years,” said Greg Morrison. “Obermeyer has stayed true to its philosophy of making the best looking and most functional ski apparel possible at a great value. I am proud to be a part of such a passionate and inspired team and look forward to our future together.”
Morrison lives on the eastern shore of Maryland with his wife and two children. He graduated from Lehigh University with a BS in Marketing and his passions include skiing, kite boarding, standup paddle boarding and whitewater kayaking.
Sport Obermeyer designs and manufactures Mens, Ladies, and Children’s winter sports performance clothing and technical outerwear. Founded by industry pioneer Klaus Obermeyer, the company has called Aspen, Colorado its home and mountain laboratory for over 64 years. For more information, contact 800-525-4203, or e-mail to firstname.lastname@example.org, or visit www.obermeyer.com.