Industry Press Release

Outdoor Industries Women’s Coalition Hosts Spring Regional Networking Events Across the Country For Professionals in the Active Outdoor Industries


BOULDER, Colo., April 4, 2016 – The Outdoor Industries Women’s Coalition (OIWC), the only organization focused on the inclusion of women in the outdoors from participant to CEO, will host seven regional events across the country this spring for outdoor industry professionals. Attendees will meet other professionals in the outdoor, snow, bike, and run industries and hear from an industry executive on what it takes to be an effective leader.

“As the only cross-industry networking event specifically geared towards women, our regional events are an excellent opportunity for current and prospective industry professionals to build their network,” said Deanne Buck, executive director of OIWC.

As OIWC focuses on creating a more diverse and inclusive industry for a stronger, more sustainable outdoor community, regional events give women an opportunity to grow their professional network and gain important insight from industry leaders.

Regional events will be held on Thursday, April 14, Thursday, April 21, and Thursday, April 28 in the following cities:


Massachusetts – Boston

Location: The North Face – Boston Retail Store, 326 Newbury Street, Boston, Massachusetts
Time: 5:30 p.m. EDT

Featured speaker: Rory Bosio, The North Face endurance athlete


 California – Bay Area

Location: Timbuk2, 587 Shotwell Street, San Francisco, California
Time: 5:30 p.m. PST

Featured speaker: Elizabeth Abrahamson, vice president of merchandising at Timbuk2

 California – Southern

Location: Electra/Trek, 1010 South Coast Highway 101, Encinitas, California
Time: 5:30 p.m. PST

Featured speaker: Tanja Norris, Director of Product at Electra

 Colorado – Boulder/Denver

Location: Pearl Izumi, 101 South Taylor Ave., Louisville, Colorado
Time: 5:30 p.m. MST

Featured speaker: Lily Flores, vice president of human resources and administration at Pearl Izumi and Carol Little, senior materials manager at Pearl Izumi

 Washington – Seattle

Location: Outdoor Research, 2203 1st Ave. South, Seattle, Washington
Time: 5:30 p.m. PST

Featured speaker: Ken Meidell, president and chief operating officer at Outdoor Research


Oregon – Portland

Location: Yakima, 4101 Kruse Way, Lake Oswego, Oregon
Time: 5:30 p.m. PST

Featured speaker: Sandi Lennehan, chief financial officer at Yakima

 Utah – Salt Lake City

Location: Snowbird, 9600 Little Cottonwood Canyon Road, Cliff Lodge: Aerie, Sandy, Utah
Time: 5:30 p.m. MST

Featured speaker: Kate McGuinness, retail director at Snowbird

Tickets are $20 and free for OIWC members. For additional information or to register, visit

About Outdoor Industries Women’s Coalition (OIWC)

The Outdoor Industries Women’s Coalition is the only national organization dedicated to workplace diversity and inclusion by expanding opportunities for women and companies in the outdoor, snow, run, and bike industries. Learn more at