Industry Press Release

OWNERSHIP CHANGE AT NÉVE DESIGNS

07/21/2009

Boulder, CO (July 16, 2009) — N_ve Designs Inc a Boulder, Colorado based manufacturer of natural fiber sweaters, accessories and knitwear announced today that Tom Irvine an existing partner and CEO of N_ve has purchased the remaining assets of the company from founder Rhonda Swenson.  Subsequent to the transaction, Swenson will be leaving the company to pursue other outside interests. The rest of the management, design, sales and distribution team will remain intact with several new positions created.

“As challenging as the market conditions are for every company right now, N_ve has a great brand, a loyal customer following and an abundance of enthusiasm. It’s a wonderful time for us to recapitalize and recast the company for the future.” Says Irvine “With our new structure, N_ve has a chance to truly be a recognized global brand.”

N_ve Designs is an authorized licensee of the US Ski and Snowboard Association and supports The Breast Cancer Fund as well as Healthlinks Foundation.

Please direct any questions or comments to Jennifer Tille at N_ve Designs, 2885 Wilderness Place, Unit B Boulder Colorado 80301. www.nevedesigns.com