Industry Press Release

Polarmax Adds Three in May 2012


Expands N.C. Operations With Key Hires In Marketing, Customer Relations

West End, NC (June 27, 2012) — Polarmax is pleased to announce three new hires at its North Carolina based warehouse and offices. The new team members will include Warehouse and Distribution Center Manager, Events and Social Promotions Coordinator, and Administrative Assistant to the CEO and Director of Sales.

Paul Messina has been tapped as Warehouse and Distribution Center Manager.  Messina had formerly managed distribution centers for Hill’s Pet Nutrition and Colgate Palmolive before retiring.  Finding himself unable to sit still, Messina rejoined the workforce and will now take the reins for streamlining and managing inventory and shipping for the Polarmax, AYG 365s and XGO brands. 

Jacqueline Wazir has been named Events and Social Promotions Coordinator, and will focus on growing the social following of our brands while engaging younger market demographics.

Kaye Hearne joins the team as Administrative Assistant for the CEO and Director of Sales, where her job will entail streamlining internal communication, and increasing efficiency at the top levels.

“We are grateful to welcome Paul, Jacqueline and Kaye to our closely knit team here in North Carolina,” said Randy Black, President of Polarmax. “Creating these new positions and filling them with the caliber of quality we were able to find in these three people will enable Polarmax and AYG 365s to expand our visibility and connectivity with our entire chain, from suppliers to employees to retailers to consumers, as well as increasing efficiency and improving communication.”

Roger Maxey, Director of Sales for Polarmax echoed Black’s sentiments. “Paul, Kaye and Jacqueline represent a lifetime of experience, combined with an outstanding work ethic and the unique ability to connect with our younger consumers and retailers. We’re looking forward to creating some exciting news, internally and externally, that both speak to our customer base and further energize the brand.”


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About Longworth Industries

Based in West End, North Carolina, Longworth Industries manufactures and markets Polarmax, XGO and AYG 365’s branded technical base-layer apparel and underwear. Longworth Industries products are 100% made in the U.S.A. Visit us on the web at and