Industry Press Release

POW Gloves Reveals New Facebook Contest alongside Winter 2012/13 Website

12/05/2012

Seattle, USA (December 4, 2012) — POW Gloves has launched a contest introducing their Winter 2012/13 line just in time for buying in stores worldwide.

Follow the Website Scavenger Hunt in search of POW treasure at: www.facebook.com/POWGlovesUSA

Simultaneous with the contest, POW has updated its website to offer consumer support, improved product viewing, a comprehensive and interactive team, all integrated with social media. www.powgloves.com

New Product Views! POW’s new innovative  interactivity allows customers to find products within POW’s inline selection with ease using various search criteria such as featured products, intended use, and technical materials used to build specific gloves.

Updated Team Section! POW’s interactive team set-up provides consumer connectivity to POW’s team riders in a new and engaging way. It also offers POW’s Team riders a platform to integrate social media, a bio, and an expanded photo gallery.

Advanced Customer Service! POW’s enhanced customer service support section provides an accessible way for consumers to ask questions and become educated on products and practices. Find everything about POW from company history to how to properly care for your gloves.

Integrated Social Media! The home page features a live feed of social media “daily dumps” direct from POW Gloves and a separate “team news” feed that incorporates the happenings of all POW athletes. This feature allows consumers to have a continuous connection with the athletes and the POW brand itself. An expanded news feed can be found under the “News” tab.

POW Gloves Website Scavenger Hunt Contest

With the updates to POW’s website you are encouraged to become a part of and participate in leading edge innovation present in all POW products; explore POW’s website by touring the new site and entering our POW Gloves Website Scavenger Contest via Facebook. This contest will familiarize customers with the new product views, team set-up, customer support innovations, social media integration and more while giving them the chance to win a $250 worth of POW Gloves products.

Enter to win at: www.facebook.com/POWGlovesUSA  or http://powgloves.wufoo.com/forms/z7x3p9/

Check out the new site along with our winter 2012-2013 line at www.powgloves.com

About POW Gloves

Since 2002, POW Gloves has remained committed to producing the finest performing hand-wear for the activities we love. Based in Seattle, Washington, POW is a global glove-specific brand with products for winter sports. POW is one of the fastest growing glove brands with distribution in over 37 countries worldwide. POW Gloves are “Built to Last”. For more information on POW Gloves, visit powgloves.com or call (888)POWGLVS.