Silverton, CO (October 12, 2009) — Venture Snowboards is proud to announce a partnership with Protect Our Winters.
Protect Our Winters (POW) is a non-profit environmental organization formed in 2007 by professional snowboarder Jeremy Jones. The organization’s mission is to reverse the global warming crisis by uniting and mobilizing the winter sports community to have a direct and positive impact on climate change. For the winter 2009/2010 season, Venture will emblazon all its Euphoria powder boards – both solid and split – with the POW logo, and donate a portion of sales from these boards to POW.
In addition, Venture and POW are sponsoring a snowboard graphic contest to increase awareness of environmental issues. Through January 1, 2010, Venture is accepting submissions of artwork that focus on winter, the environment, and activism. The winning design will be incorporated into a run of special edition POW boards for winter 2010/2011.
Working with POW was a natural for Venture’s owners, Klemens and Lisa Branner. Since founding the company in 1999, the husband and wife team have pursued a dual mission: to handcraft superior performance snowboards while minimizing environmental impact. “As snowboarders and outdoors people, we feel compelled to help protect the wild places that inspire us,” says Lisa. “It’s always been a defining part of who we are and how we do business.”
In keeping with this conservation ethic, the company has used only Forest Stewardship Council certified wood for its cores from day one, and converted its entire operation to wind power in 2004. Venture also maintains a membership in the group 1% For The Planet, donating 1% of its sales to environmental causes each year.
The company’s latest efforts include promotion of splitboarding as a clean, human powered recreational pursuit, and the development of a sustainable snowboard factory in Silverton, Colorado. “These are small steps,” explains Klemens, “but we’re moving in the right direction and are always looking for new ways to chip away at the environmental issue, whether that’s through efficiencies in the production process, or collaborating with organizations like POW that are leading the charge with education and awareness.”
“We’re really excited to be partnering with Venture and appreciate their contribution to Protect Our Winters,” says Chris Steinkamp, POW’s Executive Director. “Venture represents a new breed of snowboard manufacturers who realize that design, production and environmental sustainability can co-exist.”
Venture Snowboards is a grassroots manufacturer that has been handcrafting superior performance snowboards from scratch since 1999.
To learn more about POW visit them online: www.protectourwinters.org.