FALL EDUCATION WORKSHOPS.08

FALL WORKSHOPS GET EXCELLENT GRADES AND SALUTE FOUR U.S. REPS OF THE YEAR
WOMEN, YOUTH AND THE INTERNET: ARE YOU CONNECTING?

The three SIA Fall Workshops held in Springfield, MA, Lakewood, CO and Sacramento, CA honored the work of U.S. Reps of the Year and generated positive reactions and excellent comments from participants. Nearly 100 retailers, suppliers and reps attended the sessions entitled “Women, Youth and the Internet….Are You Connecting?” Speakers included Mike Duncan of Sage Island and Tom Shay of Profits+Plus.

Each location took on a life of its own. The Springfield venue attracted a mix of retailers, suppliers, resort personnel and the SMC buying group staff who packed the meeting room.

“This is a wicked session” said Andy Ferguson of Ski Market. “Just the basics of search engine optimization that I didn’t know have been extremely helpful. I’ve learned things I can take with me and implement today.”

Attending the Colorado event was a significant group of resort communications personnel, suppliers and retailers.

Rob Linde of Eldora Resort near Boulder said “This is great and the timing is good. This topic is right on the mark for what I need now.” Supplier Rob Beardsley of Core Action Sports commented “this is absolutely wonderful. I know we are missing the boat on SEO so this workshop is going to help us a lot.”

The California workshop was attended by a number of reps including Craig Wingard, one of the Rep of the Year honorees. “In all honesty, I am incredibly impressed with the content that the SIA workshop delivered. I absolutely recommend this to every one of my retailers that I work with because there was nothing but upside information that was presented.”

Three other reps recognized for their service were: Rob Howland in the Rocky Mountain region, Rob Haggerty (Atlantic) and Brad Sellew (East) who commented that “the SIA workshop was a great training camp for retail.”

Read the complete Fall Education Workshops press release here.

The SIA Fall Education Workshops.08 are a SIA SnowSports Institute Program, a year-round initiative to further educate the snow sports industry through workshops, online education, research and trade show presentations.

	Click here for a complete agenda. Click here for Speaker Bios.

SIA soon will announce its workshops schedule for the SIA.09 SnowSports Trade Show (January 27-30, 2009).