SIA Media

Share the Business of Winter

Need info on SIA? Download our media kit, logos, style guide and event planner to get involved in the business of winter. Find out the latest snowsports news with press releases from SIA.

Media Kit

Our media kit includes images and press materials so that you can quickly understand and share what SIA does for the snowsports industry.

Logos & Style Guide

Download our logos and use our styleguide to make sure you display SIA assets according to our brand standards.

Industry Planner

Get a calendar of snowsports events for the year and don’t miss a thing.

Events

See our calendar of snowsports events and don’t miss a thing.

Have Questions?

Contact our media team any time.

SIA News

Press releases from SIA

More Winter Boot Makers Turning to Michelin

While the famous yellow Vibram polygon you’ve been seeing for so many years may be the most recognizable shoe ingredient in the world, Michelin says it wants to be more than just an ingredient brand. “We want to be a design, R&D and testing partner. We’re a technological partner,” says Filippo Sartor, partnership development manager […]
Read More

SIA Participation Committee Drills Down on Industry Growth

As part of its re-invigorated commitment to stakeholders, SIA is working hard and moving forward with all of its winter initiatives. Recently, the SIA Participation Committee met with the most current SIA Participation report in front of them. Here’s what transpired that you can help them act on: About half the hour-long session was spent […]
Read More

The Personification of Brands: How to Align Your Actions with Your Mission Statement

When a company aligns what it is good at, with what it is passionate about changing in the world, an unstoppable business venture emerges. Increasingly, consumers demand that companies take a stand on political, environmental and economic issues that matter to them. The idea of corporate social responsibility is no longer a novelty for businesses; […]
Read More

Industry News

Press releases from the snowsports industry

More Winter Boot Makers Turning to Michelin

While the famous yellow Vibram polygon you’ve been seeing for so many years may be the most recognizable shoe ingredient in the world, Michelin says it wants to be more than just an ingredient brand. “We want to be a design, R&D and testing partner. We’re a technological partner,” says Filippo Sartor, partnership development manager […]
Read More

SIA Participation Committee Drills Down on Industry Growth

As part of its re-invigorated commitment to stakeholders, SIA is working hard and moving forward with all of its winter initiatives. Recently, the SIA Participation Committee met with the most current SIA Participation report in front of them. Here’s what transpired that you can help them act on: About half the hour-long session was spent […]
Read More

The Personification of Brands: How to Align Your Actions with Your Mission Statement

When a company aligns what it is good at, with what it is passionate about changing in the world, an unstoppable business venture emerges. Increasingly, consumers demand that companies take a stand on political, environmental and economic issues that matter to them. The idea of corporate social responsibility is no longer a novelty for businesses; […]
Read More