Snow Sports Retailers: Learn how SIA can benefit your business.
“The long term health of the winter sports market depends not only on our ability to recruit new participants, but to keep existing ones excited and involved. SIA is leading the charge with programs focused on these key initiatives”
Kim Walker, Co-owner and President, Outdoor Divas
Exclusive Retailer Resources
Industry + Intelligence 365 is SIA’s initiative to connect retailers through shared snow sports content and to create consistent, remarkable experiences for attendees that will inspire personal and professional growth. Find webinars, white papers and seminars being presented at the SIA Snow Show.
For access to snow sports vendors, their websites and various educational business resources, simply click any of the blocks on the right to explore SnowSports B2B and our Industry + Intelligence 365 Program.
SIA’s merchandising section is meant to arm you with the tools and resources necessary to achieve shopping nirvana. Check out the various guides and addendums available to help you tackle your greatest merchandising task!
Explore these initiatives and tools designed to help increase participation and stimulate purchase of new product from your store with multiple addendums, all stemming from the Retailer to Consumer Marketing Guide. New this year, we have culminated ideas for In-Store Events. Choose what works for your shop.
One of SIA’s core missions is to promote awareness and participation in snow sports. To this point, SIA has a number of initiatives specifically directed towards consumers. SIA membership dues directly support these consumer initiatives.