SIA's Latest

Crazy for color….


By: Ali Levy
September 11, 2012

Ali LevyTips By Merchandising Guru Ali Levy,

I was inspired by this ceiling sign from Target. Bright, big and bold colors continue to lead the way as a major trend in outdoor apparel. How can you take this idea and apply it to your store? Head to your local office supply or dollar store to purchase large pads of colored cardboard stock paper. Cut into strips and use fishing line to hang them from the ceiling in a fan pattern like seen here, or artfully spread them on a window display floor or affix to a wall of your choice. It’s a great way to celebrate the vibrant color palette that welcomes us to winter 2012!