July 17, 2012
You’ve heard repeatedly how you need to be active on every established social network, as well as all the new ones coming out, but who has time?
To get the best bang for your time investment, establish a presence only on the most important social networks to your business. Stay focused on the types of participation that will help you achieve your objectives in the shortest amount of time.
The following best practices will help you get the biggest bang out of Facebook without spending a lot of time doing so.
Build a business and personal page. I think there is a place to use your personal profile for business while also using your fan page for business as well. Create a business page and learn how to set it up to get the most from the new design.
Change the settings on your personal profile to allow public subscribers. (Don’t worry, they can’t see anything you don’t make public.) I’ve found that I get a significant amount of traffic from these public subscribers. People use Facebook in different ways and this is like having two different options for exposure.
Read more HERE.