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Living in the Outside…


Ali LevyTips By Merchandising Guru Ali Levy,

If you are a store that sells patio furniture during the summer months, don’t forget to prop them out. Add portable picnic sets, a grill, plates, wine gift bags with a bottle inside, flowers and some candles. You can even find items like fake hamburgers and fruity summer cocktails at Remember – merchandising is about creating an experience – so the more appealing and realistic a display – the more a customer can see that item fitting into their lifestyle. So pass the relish and let the outdoor fun begin!

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