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Merchandising Monday: Higher Ground


Experimenting with mannequins can be fun – really!  It’s the norm to put them at ground level, but why not step up your game and place them high on a stable shelf where you know they won’t budge (no need for shoppers to be clobbered by a runaway mannequin) and create some visual interest with an unexpected placement.  It’s also a great way to fill an oddly-shaped space.

Higher Ground



By: Ali Levy
SIA Merchandising Guru