July 29, 2013
Lack of Early Season Snow Effect Participation Rates
SnowSports Industries America (SIA) released the 2013 Snow Sports Participant Study today that provides a comprehensive look into this season’s snow sports participants across all six disciplines. The report covers alpine skiers, snowboarders, cross country skiers, freeskiers, telemark skiers and snowshoers and provides a detailed account of what they did on and off the mountain during the 2012/2013 season.
The snowfall got a late start this season, really getting underway after the Christmas holiday. The lack of early season snow affected all snow sports except freeski and telemark, which both finished the season with more participants than previous years. Ultimately, overall snow sports participation was down 3% to 19.3M participants across all disciplines; alpine ski had a 19% drop in participation but still brought the most to the mountain with 8.2M, followed by snowboard with 7.4M, freeski with 5.4M, snowshoe with 4M, cross country with 3.3 million and telemark with 2.8M participants.