SIA Newsletter

Snowlink.com Helps Consumers Boost Their Skills and Meet Their Goals for the New Year

Snowlink.comSnowlink.comThe newly updated Snowlink.com gives snow sports consumers a go-to spot for all their New Year’s skill improvement resolutions. Anyone looking to improve their sport or polish their technique will find everything they’re looking for at Snowlink.com, including easy-to-use tools to find regional snowboard/ski lessons, camps and instructors for friends and family, tips and instructional videos, and links to ski/snowboard schools across the country – Snowlink.com has it all covered.

In addition to helping consumers find ski/snowboard instructors, Snowlink.com’s extensive content helps them get inspired and update for the New Year. Consumers can learn about new gear innovations, fashion trends, free consumer programs, snow sport retailers and resorts across the country.

Snowlink2Snowlink.com reaches consumers directly, providing information that will encourage them to buy snow sports products and get on the snow more often,” said David Ingemie, SIA president. “Retailers can also use Snowlink.com’s resources to educate and engage the customers coming through their door.”  

Ski/snowboard instruction and gear resources available on Snowlink.com include:

SKI & SNOWBOARD SCHOOL FINDER:
Lessons are available for beginner to advance levels, or to meet specific goals such as conquering new terrain or Snowlink3finding a ladies-only group.  Snowlink’s Ski/Snowboard School Finder is easy to use – simply click on the map provided to find options across the country.

INSTRUCTIONAL VIDEOS AND TIPS FROM THE SNOW PROS:
(PSIA-AASI) have created a collection of instructional videos to help hone skills plus a section of tips for making the most of the season.

CHOOSING THE RIGHT LESSON:
Snowlink4Read tips, watch videos and learn how to have fun on the slopes. Learn from the Professional Ski Instructors of America and The American Association of Snowboard Instructors (PSIA-AASI).

TRANSWORLD SNOWBOARDING’S ESSENTIAL “HOW-TO’S”:
In our brand new Snowboard How-To section, TransWorld SNOWboarding has you covered with all the essentials. You’ll find videos that feature the pros explaining important snowboard skills, gear purchase and board care, like “Finding TransWorld SnowboardingThe Right Snowboard Boot With Danny Kass”, or “How To Backside 720 With Jonas Carlson.” With TransWorld SNOWboarding and respected pros leading the way, consumers will start out on the right foot and keep coming back for more.

Snowlink5GEAR, STYLE & TECH:
Check out the latest 2014/15 Trends, up-to-date Gear, Style + Tech Brand Gallery, and two brand-new sections, Snow Sports Live and Snow Apps & Online Communities. In Snow Sports Live, skiers and riders can get their stoke on with new video releases from SIA members like Atomic, Burton, GoPro, Nitro Snowboards, Oakley, Salomon and Venture Snowboards. In Snow Apps & Online Communities, consumers will find resources that enrich their experience on the snow and with their fellow shredders – all of which are provided by SIA Supporting Members: SnoCru, Alpine Replay, Liftopia, Thrill On, Gnarlife, Gociety, On the Snow, Get Ski Tickets, Stohke, Ski Coupons, Ski Prophet and XC Ski Resorts.

Specialty Retailers: In order to have Snowlink.com ready to help customers with snow sSnowlink6ports questions, include a link on your website by downloading here. Also, please be sure to double check your listing in the Resort and Retail Finder section of Snowlink.com. If you need to make changes or additions, please contact Lindsey Auer at LAuer@snowsports.org.

SIA Suppliers: Remember to upload your images to Gear, Styles +Tech Brand Gallery, if you haven’t already. It’s a free Member benefit accessed through the Supplier Dashboard that highlights your product and gains you FREE exposure to consumers and media. Upload your images to the digital gallery today!

Be sure to take a moment to check out the updated Snowlink.com today! Consumers can take advantage of the Snowlink.com resources on the website, Snowlink’s Facebook page and Snowlink’s Pinterest page.

For more information about Snowlink.com, contact Lindsey Auer at Lauer@snowsports.org.