Marketing Opportunities

Marketing Opportunities For SIA Members

Focuses on three major objectives: to drive attendance and participation to the SIA Snow Show; communicate effectively with the snow sports industry; and create broad awareness of member brands, the snow sports culture and member products to mass media via public relations.

Trade Show Advertising/Sponsorship

Advertising and sponsorship opportunities for the 2014 SIA Snow Show are available now, but quickly selling out.

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Email Marketing Service

SIA staff has spent over 10 years building a quality database of over 10,000 email addresses for winter sports retailers and resorts across North America. How do members take advantage of this valuable resource? Simply…You create the message, we deliver it.

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Mailing List

SIA maintains a highly accurate database of over 10,000 retail storefronts in the US and Canada. It primarily contains snow sports retailers and resorts but also features other types of businesses that purchase snow sports products for retail sale, promotional use, rental or even staff uniforms. Members can rent all or custom parts of our list to use for: Mailings, sales campaigns, strategic planning and more. We know of no other resource for this amount of quality data for specialty, chain or niche snow sports markets.

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Additional Brand Listings

Increase brand exposure by promoting ALL your brands in all SIA printed and digital applications.

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SIA Newsletter Advertising

The SIA newsletter is a digital association news piece that provides information to members on SIA benefits, industry news, research statistics, sales trends and relevant information to enhance your industry knowledge. Insert your own exclusive ad, logo or “Seeking Distributor” ad in one of SIA’s three newsletters.

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SIA Directory Logos & Ad Pages

2014 SIA Directory – It’s been called the “industry phone book” and the “snow-sports yellow-pages”. Regardless of the name, it’s the most widely used industry resource for your customers, retailers, media, suppliers, resorts and various industry groups. SIA ensures distribution to all segments of the industry in the US and Canada via hard copy mailing and new digital distribution. Upgrade your free member listing with logos, ads and enhanced listings for maximum brand exposure.

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