Fresh Content...SIA News and Features

Snowsports Industries America posts news and information about the snowsports industry - as well as press releases, brand stories and other member-focused blogs here in our news portal. For information about how to be seen in this portal, contact Todd Walton, director of communications and marketing, at twalton@snowsports.org.

Parlor Skis: Customization From the Core

By Lucie Hanes | January 1, 2018 | 0 Comments

The only East Coast ski company that designs and produces all of their skis in-house, entirely within the U.S., Parlor is proud of its homegrown designs and personal relationships with its skiers.

Ruffwear Takes Design to New Heights for Ski Patrol and SAR

By Lucie Hanes | November 25, 2017 | 0 Comments

Broadening its focus beyond the needs of household dogs, 2008 marked the beginning of Ruffwear’s venture into the mountains to learn from avalanche dog teams, and has continued to foster relationships with ski patrol organizations across the country.

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