Fresh Content...SIA News and Features

Snowsports Industries America posts news and information about the snowsports industry - as well as press releases, brand stories and other member-focused blogs here in our news portal. For information about how to be seen in this portal, contact Chris Steinkamp, director of communications and marketing, at chris@baselayergroup.com.

Brand Profile: Q and A with Denver’s Meier Skis

By Lucie Hanes | April 6, 2018 | 0 Comments

Denver, Colorado, home to the most craft beer breweries per capita nationwide, has welcomed a new player to the game: the “Craft Skiery.” Among only a handful of boutique, handmade, ski brands across the Rockies, Meier Skis, founded in Glenwood Springs in 2009, and relocating to the craft capital of Denver in 2016, has adopted […]

Parlor Skis: Customization From the Core

By Lucie Hanes | January 1, 2018 | 0 Comments

The only East Coast ski company that designs and produces all of their skis in-house, entirely within the U.S., Parlor is proud of its homegrown designs and personal relationships with its skiers.

Ruffwear Takes Design to New Heights for Ski Patrol and SAR

By Lucie Hanes | November 25, 2017 | 0 Comments

Broadening its focus beyond the needs of household dogs, 2008 marked the beginning of Ruffwear’s venture into the mountains to learn from avalanche dog teams, and has continued to foster relationships with ski patrol organizations across the country.

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