SIA + TWB THE SESSIONS @ SIA
Just released: Todd Richards, Quiksilver
Earlier this year, during The Sessions @ SIA, snowboarding vet, former professional rider, and Quiksilver ambassador Todd Richards caught us up on where he sees the industry headed.
“Any sport that started off with an edge like snowboarding did—because it’s hard, it’s not easy to do—and now your grandmother can do it. It really dulls the edge on things, doesn’t it? It’s not as cool. But there’s still a lot of people who are pushing it in the right direction; there’s still that core element.”
With 30 videos total, stay tuned for more to come this summer and fall; Capita’s Blue Montgomery, TEN’s Gerhard Gross to list a few. TransWorld Business, TransWorld Snowboarding, Snowboarder and SIA will host the video series.
The Sessions @ SIA: Todd Richards, Quiksilver
In case you missed it: Jeff Boliba, Burton Snowboards
More at SIAsnowshow.com/thesessions.