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Upper Midwest’s premier outdoor & snowsports trade associations merge

January 2, 2025

Madison, WI, January 1, 2025–Effective January 1, Midwest Winter Sports Reps Association (MWSRA) and Outdoor Reps Association (ORA) will merge to form Midwest Professional Reps Organization, or M-Pro. The new group will be an all-season resource for sales reps and retailers in outdoor, winter sports, and the various categories that touch them. Founded in the […]

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The Winter Sports Sustainability Network’s Annual Meeting: A Report from Munich

December 11, 2024

Last week, the SIA team attended the Ski Industry Climate Summit, hosted by Atomic, and the Winter Sports Sustainability Network’s (WSN) winter meeting during ISPO in Munich. Over 200 ski industry leaders came together, showcasing remarkable collaboration among the sector’s biggest hardgoods brands – united to share ideas, data, and best practices. The focus was […]

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Blizzard-Tecnica Announces 2025 W2W Hilaree Nelson Education Scholarship

November 19, 2024

The program aims to empower women through their passion for mountain sports. West Lebanon, NH (November 19, 2024) – Blizzard-Tecnica is proud to announce the fifth annual scholarship for women looking to advance their education in snowsports – the W2W Hilaree Nelson Education Scholarship. Whether applicants are interested in avalanche safety, ski instruction, guiding, or […]

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Guidance: Certification of PFAS Compliance

April 10, 2024

Guidance for Using the Certificate of PFAS Compliance Template: Why?Brands must provide certificates of PFAS compliance to retailers signed by an authorized official and can be electronic. Retailers should share this template with vendors of apparel and/or textile articles to allow those products to be sold in New York or California. The Rule:California: prohibits the […]

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Introducing ‘Powered by Geartrade’ — 

October 19, 2023

a turnkey resale solution for winter hardgood and softgood brands that can boost sustainability, brand loyalty and profits Introducing ‘Powered by Geartrade’ — a turnkey resale solution for winter hardgood and softgood brands that can boost sustainability, brand loyalty and profits SALT LAKE CITY, UTAH (OCTOBER 23, 2023)  – Geartrade, the leading independent online resale platform for used outdoor […]

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Völkl US skiers look to 23/24 season

June 29, 2023

Lebanon, NH (June 29, 2023) – Four US skiers on Völkl skis head into the 23/24 ski season with high expectations following strong 22/23 campaigns. George Steffey, Brian McLaughlin, Cooper Puckett, and Camden Palmquist, each had successful seasons and eye new goals for the coming season. “With these four talented men on our gear and […]

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UNITED STATES COLLEGIATE SKI AND SNOWBOARD ASSOCIATION HOSTS 44th ANNUAL U.S. COLLEGIATE SKIING AND SNOWBOARDING NATIONAL CHAMPIONSHIPSTM

March 3, 2023

MAMMOTH LAKES, California. March 3rd 2023 – The U.S. Collegiate Ski and Snowboard Association (USCSA) will host its 5-day long annual Collegiate National ChampionshipsTM from March 7-11th, 2023 at snowy Mammoth Mountain, California. Over 500 competitors will compete for National collegiate titles in alpine, nordic, snowboard and freeski events west of the Mississippi River for the first […]

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Winter 2023: The Catalyst For Climate Action

January 17, 2023

If you’re in Europe, you’re seeing one of, if not the worst winters on record – warm spring-like temperatures on New Year’s Day and snowless slopes still at most resorts, devastating local economies and a winter outdoor industry that had high hopes for an epic European winter. Meanwhile, here in the U.S. over 20 inches […]

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Help Adopt Clean Cars II In 2023!

December 5, 2022

Colorado Businesses: Help Adopt Clean Cars II In 2023! We want to make you aware of an important piece of climate legislation currently being considered in Colorado, and ask for your assistance to help get it across the goal line. Advanced Clean Cars II (ACC II) is a proposed policy that states can start adopting […]

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What Happened At COP27?

December 1, 2022

Happy December, winter is here! The last couple of weeks have been very busy on the climate front, so first, I thought I’d provide a quick recap of COP27, the annual global climate conference that took place in Egypt in November. As you may remember, back in 2015 at COP21, 196 countries signed The Paris Agreement, […]

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