Fresh Content...SIA News and Features

Snowsports Industries America posts news and information about the snowsports industry - as well as press releases, brand stories and other member-focused blogs here in our news portal. For information about how to be seen in this portal, contact Chris Steinkamp, director of communications and marketing, at chris@baselayergroup.com.

Why Alaska Might Seriously Consider a Carbon Tax

By Chris Steincamp | August 13, 2018 | 0 Comments

Read more here: https://grist.org/article/why-alaska-might-seriously-consider-a-carbon-tax/

VF Corp To Relocate to Colorado

By Chris Steincamp | August 13, 2018 | 0 Comments

From our friends at SNEWS: Colorado’s outdoor recreation economy is about to get a lot stronger. VF Corporation, the Fortune 250 holding company for The North Face, JanSport, Smartwool, and other brands, announced that its moving its global headquarters to Denver, bringing 800 high-paying jobs to the metro. “Colorado is an area with an unrivaled […]

SIA/WWSRA Announce Dates For 2019 On-Snow Demo

By Chris Steincamp | August 2, 2018 | 1 Comment

For Immediate Release SNOWSPORTS INDUSTRIES AMERICA (SIA) AND WESTERN WINTER SPORTS REPRESENTATIVES ASSOCIATION (WWSRA) ANNOUNCE DATES FOR 2019 SIA/WWSRA ON-SNOW DEMO PARK CITY, UT (August 2, 2018): Snowsports Industries America (SIA),the non-profit trade association for the winter sports industry and Western Winter Sports Representatives Association (WWSRA) announce the new dates of the 2019 SIA/WWSRA on-snow demo. The […]

PSIA-AASI Announces Atomic as Official Supplier

By Chris Steincamp | July 18, 2018 | 0 Comments

PSIA-AASI Announces Atomic as Official Supplier Instructors Gain Access to Gear that Helps Them Succeed and Grow the Snowsports Industry LAKEWOOD, Colo. (July 17, 2018) – The Professional Ski Instructors of America and the American Association of Snowboard Instructors (PSIA-AASI) welcomes Atomic, the fastest growing ski brand in the U.S., as a PSIA-AASI Official Supplier. […]

BOA Technology Relocates To New Denver HQ

By Chris Steincamp | July 18, 2018 | 0 Comments

BOA TECHNOLOGY RELOCATES TO NEW HEADQUARTERS TO SUPPORT GROWTH AND EXPAND INNOVATION CAPABILITIES Global Brand Triples Space in Sustainably Built Facility in Denver’s RiNo Art District Denver, CO (July 18, 2018) – Boa Technology – creators of the award-winning Boa Performance Fit System – recently opened the doors of its new global headquarters located in Denver’s RiNo […]

Elan Alpine Skiing Museum Opens Doors in Slovenia

By Chris Steincamp | June 27, 2018 | 0 Comments

Begunje naGorenjskem, SLOVENIA  (June 26, 2018) – Elan Skis, the Slovenian-based legacy supplier of handcrafted skis, announced the opening of the Elan Alpine Skiing Museum at the brand’s headquarters in Slovenia. The museum opened doors on June 21 by one of the best skiers of all times and legendary Elan athlete, Ingemar Stenmark. As one […]

Cascade Mountain Ski Team Member Grace Winkelmann Awarded LEKI Full Ride Scholarship to Ligety-Weibrecht Ski Camp

By Chris Steincamp | June 13, 2018 | 0 Comments

BUFFALO, NY – June 11, 2018 – LEKI is proud to announce U14 Grace Winklemann from Wisconsin as the winner of the 2018 LEKI Full Ride Scholarship to the Ligety-Weibrecht Ski Camp. Winklemann grew up skiing in Winter Park, CO and just recently moved to Wisconsin to be closer to family. Fortunately, she found the […]

DPS Hires Jamie Starr as VP of Global Marketing

By Chris Steincamp | June 13, 2018 | 0 Comments

SALT LAKE CITY, Utah – June 12, 2018 DPS Skis recently named Jamie Starr vice president of global marketing. Dan Benshoff, who has served as the brand’s marketing director and executive producer of DPS Cinematic for the past two and a half years, will pivot into the newly created role of digital director. “Jamie brings […]

America’s First Climbing Gym Turns 30

By Aaron Bible | May 31, 2018 | 0 Comments

Man, how old do you feel right now? Thirty years ago, in a rundown warehouse, the year was 1987 to be exact, on Elliott Ave. in Seattle, two ordinary climbers made history when they decided to glue some chunks of rock onto sheets of plywood. With not much more than a vague concept and a […]

Park City Mountain Announces 2018-19 Winter Operating Dates

By SIA | May 29, 2018 | 0 Comments

Both the Park City Mountain Village and Canyons Village will open for the 2018-19 winter season on Wednesday, November 21, 2018.

Scroll to Top