Fresh Content...SIA News and Features

Snowsports Industries America posts news and information about the snowsports industry - as well as press releases, brand stories and other member-focused blogs here in our news portal. For information about how to be seen in this portal, contact Todd Walton, director of communications and marketing, at

Protect Our Winters Announces New Executive Director Mario Molina

By Aaron Bible | November 1, 2017 | 0 Comments

Protect Our Winters (POW), the leading climate nonprofit in the outdoor industry, says it is thrilled to announce that Mario Molina of Nederland, Colorado, has joined its team as executive director. An avid alpinist, snowboarder, climber, mountain biker, guide and life adventurer, Molina most recently served as international director at The Climate Reality Project, where […]

REI Force of Nature Grants Complete $1M Investment in Nonprofits That Connect Women Outdoors

By Todd Walton | September 11, 2017 | 0 Comments

As part of its commitment “to create access to the outdoors for all,” REI has invested $1 million in organizations across the country creating opportunities to connect women and girls to nature. To build on the infrastructure that makes life outside possible, REI invests millions annually in hundreds of local and national nonprofits that create […]

GOA to Delay Co-Location with Outdoor Retailer Until Fall 2019

By Todd Walton | August 24, 2017 | 0 Comments

In an open letter, Grassroots Outdoor Alliance President Rich Hill addressed the outdoor industry last week. Here is that letter in full: Dear Grassroots Principals: I’ll get right to it.   Grassroots Outdoor Alliance is going to delay plans to co-locate Connect with Outdoor Retailer until at least the fall of 2019. We remain happily committed […]

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