News Category: Education

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April 2022 – SIA’s Annual ClimateUnited Month!

March 30, 2022

SIA’s ClimateUnited Month highlights the organization’s commitment to facilitating industry-wide innovation to ensure the winter outdoors thrives for future generations. During ClimateUnited Month, SIA provides ready-to-implement tools and techniques for member companies to gain immediate business value through reducing climate impact and sharing that commitment with staff and customers. In April, SIA will focus on […]

SIA’s Top Education Events of 2021

January 4, 2022

Missed One of Our 2021 Education Events? SIA’s extensive education library provides vital tools and critical information to support and grow your business. Click on the links below to watch one of our top events from 2021! Inclusivity at the Forefront – The Time is Now for Brands to Change Collaboration For A Cause An […]

Outdoor Biz Podcast Episode #299 – How to Future-Proof Your Business in the Digital Age with SIA President Nick Sargent

October 26, 2021

Rick Saez’s Outdoor Biz Podcast Episode #299 – How To Future-Proof Your Outdoor Business In The Digital Age With SIA President Nick Sargent October 26, 2021 The unexpected pandemic impacted a large number of businesses, most especially in the outdoor industry. So the question everyone now asks is, how can you future-proof your business with […]

SIA Town Hall Series – Inclusion in the Winter Industry

April 20, 2021

SIA Town Hall Series – Inclusion in the Winter Industry As part of the ongoing effort to help the winter outdoors define a path to inclusivity, this next series of town halls is focused on changes in the workplace. From hiring to marketing, we’ll spend time talking to individuals who are putting in the work […]

Snowsports Industries America (SIA) Launches Six-Month Inclusion Training For Leaders in Winter Outdoor Industry

August 26, 2020

Commitment To Inclusion Highlights Organization’s Long-Term Plan Park City, Utah (Aug. 26, 2020) – Snowsports Industries America (SIA) announced today that it will kick off a six-month training program focused on inclusion in the winter outdoor industry. Joining SIA will be the leaders of the largest winter outdoor organizations in the country. Aimed at uniting […]

Technology Spotlight Webinars – September 1 & 2, 2020

August 24, 2020

SIA is hosting two days of technology presentations for your business. With webinars from various SIA members, these quick presentations will give you options on various technologies for affiliate marketing, consumer behavior, product development, sell-in and sell-through for your business. AvantLink, Brandlive, Centric Software, Elastic, Locally, NuORDER, Quivers and more will be presenting their products […]

The Wealthy Retailer® Series Presented by Canadian Retail Solutions & Empowered Retail

August 5, 2020

This 6-part roundtable webinar series facilitated by Dan Holman & Scott Smith will give specialty retailers and sales reps an opportunity to educate and collaborate as we continue to move business forward during and after the COVID-19 pandemic and successfully navigate the new-normal. The coaches will work you on your specific needs as you move […]

The National Winter Sports Education Federation Needs Your Gear!

August 23, 2018

The National Winter Sports Education Foundation improves the lives, health, and fitness of youth through winter sports.  Last year, the NWSEF funded over 30,000 youth in learn to ski and snowboard programs across the United States and this year they’re aiming to fund another 30-35,000! Their 2019 grant process is underway, and their grantees are […]

Webinar: Alibaba Business Solutions for Doing Wintersports Business in China

March 20, 2018

This Wednesday at 11 am., SIA is hosting an important webinar with Mark Fleming, Manager, Business Solutions, for Alibaba. Fleming leverages his prior experience working at Alibaba’s headquarters in Hangzhou, China, to help North American brands utilize Alibaba’s ecosystem to enter and expand their presence in China. Fleming previously worked in venture capital investing in tech […]

How to Turn a Beach Bum into a Ski Bum with Retail Education

February 22, 2018

How educating consumers helps build your reputation and your customer base.