Fresh Content...SIA News and Features
Snowsports Industries America posts news and information about the snowsports industry - as well as press releases, brand stories and other member-focused blogs here in our news portal. For information about how to be seen in this portal, contact Todd Walton, director of communications and marketing, at firstname.lastname@example.org.
We have gotten a few calls and questions about the lodging in Denver for the new and combined Winter Outdoor Retailer + Snow Show this January 2018. If you are trying to make reservations through the hotels directly, it’s likely that you are being told that they are sold out. Outdoor Retailer has done a […]
Welcome back from summer! I hope you all had an enjoyable time during these hot summer months! I just returned from an exploratory trip to China as a guest of the World Winter Sports Expo. As you may have heard, the Chinese government has declared they will have 300,000,000 skiers/snowboarders by 2022. Even if they […]
Hello from SIA’s Membership team – There’s been a whirlwind of activity of trade show news lately and we want to ensure that you are informed, updated and know the who / what / when / where of the Outdoor Retailer + Snow Show. First, we are excited to share the news of last week that Denver will […]
As I am sure, most of you have seen, today Emerald re-confirmed the date and location that we originally announced for the 2018 Outdoor Retailer + Snow Show. We are also pleased to see that the show will remain in Denver for the foreseeable future! This is great news for our industry! We hope this […]
Thanks to everyone that joined SIA’s Nick Sargent for our Brandlive video event. One thing we’ve heard from all our members is that “better and transparent communication” is needed and this is one step in getting there! SIA will be providing regular updates, video events and communicating SIA’s successes, challenges and progress through all our […]
Rossignol’s Nick Castagnoli discusses maintaining a top position in the ski hard goods market, new carbon technology & the decision to consolidate its bindings offering. When you have the top two selling skis in North America, how do you possibly go up from there? Rossignol has been a staple in the ski industry since […]