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SIA's News Feed

Snowsports Industries America regularly posts news and information about the industry and press releases and other member news here in our news portal. To get more information about how to post to our portal, please contact Todd Walton, director of communications and marketing, at twalton@snowsports.org.

SIA’s New Online Ski Mechanics Learning Center is Live!

By SIA Announcements | October 20, 2017 | 0 Comments

Snowsports Industries America (SIA), the non-profit trade association for the winter sports industry, announces the launch of its first online education platform with the new Ski Mechanics Learning Center (SMLC), formerly known as the Ski Mechanics Workshop (SMW). The inaugural online course is part of SIA’s completely redesigned website, and is designed to make ongoing […]

Dates Confirmed for Outdoor Retailer + Snow Show, Outdoor Retailer Summer Market and Outdoor Retailer Winter Market Through 2022

By Aaron Bible | October 19, 2017 | 0 Comments

Outdoor Retailer and SIA this week announced widely anticipated dates for the 2019-2022 outdoor and snowsport industry tradeshows. Please give us your opinion on these new dates by clicking here! Starting in November 2018, Outdoor Retailer moves to the beginning of the seasonal buying cycles, positioning the national show as the launch event and epicenter […]

SIA Participation Committee Drills Down on Industry Growth

By Todd Walton | September 28, 2017 | 0 Comments

As part of its re-invigorated commitment to stakeholders, SIA is working hard and moving forward with all of its winter initiatives. Recently, the SIA Participation Committee met with the most current SIA Participation report in front of them. Here’s what transpired that you can help them act on: About half the hour-long session was spent […]

These Photos Are Real: Patrollers Shred Silverton Mountain on September 24

By Todd Walton | September 24, 2017 | 0 Comments

The most recent low pressure system across the West dropped enough snow on the slopes for some very eager Silverton Mountain ski and snowboard patrollers to get the first turns of the season. And according to Silverton’s Jen Brill, the photos are real. The patrollers apparently could not resist the opportunity to ride the chairlift today […]

First North American Resort Opens for the Winter: Oregon's Mt. Bachelor, September 23, 2017

By Todd Walton | September 23, 2017 | 0 Comments

Bend, Oregon’s Mt. Bachelor became the first ski area in North America to offer skiing and snowboarding in advance of the 2017-18 winter season. Following a three-day snow storm that dropped more than a foot of snow, resort officials worked to place several terrain park features in the ski area’s tubing park at Mt. Bachelor’s […]

New Season Pass Includes Season-Long Access to Glenwood Hot Springs

By Todd Walton | September 22, 2017 | 0 Comments

Sunlight Mountain Resort launched a new pass option that adds season-long soaking at Glenwood Hot Springs in addition to skiing and riding at Sunlight for the 2017-18 season. Called the Sunny Soaker Pass, the new offering is  essentially a combination of Sunlight’s season pass, and Glenwood Hot Springs, off-season value pass, said Troy Hawks, marketing and […]

Colorado Ski and Snowboard Expo Returns to Denver for 26th Year

By Todd Walton | September 21, 2017 | 0 Comments

Coloradans getting ready for winter outdoor recreation know the place for the best bargains on skis, snowboards, boots, outerwear, clothing, lift tickets, lodging, and lesson packages is at the annual Colorado Ski and Snowboard Expo, presented by Schomp Automotive. The 26th annual shopping and family fun happens Nov. 10-12, 2017, in Hall C of the […]

Marker Dalbello Volkl Brands Re-Align Sales and Promotions Structure

By Todd Walton | September 21, 2017 | 0 Comments

Marker/Dalbello/Völkl (MDV), global leader and supplier of snowsports products, announced the following job responsibility promotions and new hires: Greg Grip has been promoted to Executive Vice President for Marker Dalbello Völkl, responsible for sales management of all three brands. Derek McClellan has been promoted to Sales and Technical Director, overseeing the Marker brand. Sarah Lauridsen […]

The Top Ten Ways to Get Ready for Ski Season

By Todd Walton | September 18, 2017 | 0 Comments

We’ve all seen the pictures on Instagram by now…snow in the high country! Well, there’s no putting it off any longer then. It’s time to get stoked, and ready for ski season, for real, and here’s how. Secure your season pass. Prices are going up fast! Any day now you will be paying more for […]

Nick’s Notes – September 2017

By Nick Sargent | September 13, 2017 | 0 Comments

Welcome back from summer! I hope you all had an enjoyable time during these hot summer months! I just returned from an exploratory trip to China as a guest of the World Winter Sports Expo. As you may have heard, the Chinese government has declared they will have 300,000,000 skiers/snowboarders by 2022. Even if they […]