Fresh Content...SIA News and Features

Snowsports Industries America posts news and information about the snowsports industry - as well as press releases, brand stories and other member-focused blogs here in our news portal. For information about how to be seen in this portal, contact Chris Steinkamp, director of communications and marketing, at chris@baselayergroup.com.

Ski Utah Appoints New Director of Content

By SIA | March 20, 2018 | 0 Comments

Ski Utah announced that Hailey Klotz has been promoted to Content Director. Hailey started in her new position as of yesterday, Monday, March 19, 2018. In her new role, she is charged with managing, producing and disseminating dynamic content on SkiUtah.com and Ski Utah’s social media channels with the end goal of inspiring people from […]

December Occupancy Slips at Western Mountain Destinations

By SIA | January 16, 2018 | 0 Comments

Looking at the full winter season from November through April, as of Dec. 31 occupancy is down 0.6 percent, but with a 4.6 percent increase in the ADR, revenues are up 4.3 percent compared to the winter of 2016-17.

Act Fast: Scott Lenhardt X PowderJet Sunday Morning Series

By | January 5, 2018 | 0 Comments

They literally did 3 total boards, they’re all different, and they’re never going to do the same exact graphics ever again. If you’re interested, don’t sleep on it.

SheJumps Launches Girls Junior Ski Patrol at Crystal Mountain

By | December 29, 2017 | 0 Comments

On December 16, 2017, SheJumps Wild Skills hosted Junior Ski Patrol at Crystal Mountain — a day camp where girls learned mountain safety and first aid while working with the strong women of the ski patrol community and SheJumps volunteers. Throughout the day, participants were taught a range of outdoor skills that are utilized by ski […]

Five Things to Know About New Mexico’s Angel Fire Resort

By | December 23, 2017 | 0 Comments

Angel Fire Resort has added a more robust snowmaking system and upgraded the electrical of the resort’s famous Chile Express high-speed, detachable quad.

Snowfall is Down, But Western Resort Bookings Remain High

By SIA | December 18, 2017 | 0 Comments

While many western mountain regions are struggling to make snow, resorts are not experiencing a negative impact on their bookings as of Nov. 30, said Inntopia in their monthly DestiMetrics* Market Briefing. For the month of November, occupancy was up 7.1 percent and revenues were up 11.4 percent compared to the same month last year. […]

Farm to Feet and Ski City Launch Cottonwood Getaway Sweepstakes

By | November 19, 2017 | 0 Comments

Farm to Feet, makers of 100-percent-American socks and the official sock of Salt Lake City, UT, announced the launch of the Cottonwood Getaway Sweepstakes, giving one powder hound and a friend four days of skiing and lodging in Salt Lake, also known as Ski City. Skiers and riders can enter to win the trip at […]

Utah Ski Resorts Get Early-Season Snow, Announce More Opening Dates

By | November 7, 2017 | 0 Comments

Ski Utah says that many of its resorts will be opening in under two weeks due to plentiful early season snow across the state. Over the past few days Utah received a healthy early season snow-storm. The big winner was Beaver Mountain in Northern Utah with over 20” since Saturday. With more snow on the […]

Echo Mountain Joins Colorado Ski Country USA

By | August 31, 2017 | 0 Comments

Colorado Ski Country USA (CSCUSA) announced that Echo Mountain in Idaho Springs will join the association effective immediately as its 23rd member resort. Echo Mountain, which is only 50 minutes away from downtown Denver and offers night skiing six nights a week, becomes the 23rd member of CSCUSA. The ski area will join Colorado Ski Country […]

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