Fresh Content...SIA News and Features

Snowsports Industries America posts news and information about the snowsports industry - as well as press releases, brand stories and other member-focused blogs here in our news portal. For information about how to be seen in this portal, contact Chris Steinkamp, director of communications and marketing, at chris@baselayergroup.com.

DPS Skis Appoints VP of Global Sales and NA Sales Director

By SIA | May 15, 2018 | 0 Comments

DPS, purveyors of some of the world’s most advanced skis, announced it has hired sports industry stalwarts Sergio Kiehl and Steve Kropf as part of the brand’s internal sales team expansion. Kiehl will take on the role of Vice President of Global Sales while Kropf becomes the brand’s North American Sales Director. “With the vast […]

Urban Adventures Outdoor Demo will make Denver Debut Downtown at Confluence Park July 22

By SIA | May 15, 2018 | 0 Comments

Demos include Camping, Canoeing, Climbing, Fly Fishing, SUP, Trail Running and Whitewater; Next Gen Technology on Display…

Retail Industry Futurist Among Keynotes at IBD Summit During Interbike

By SIA | May 14, 2018 | 0 Comments

Interbike, the largest bicycle industry trade show in North America, today announced two new keynote speakers for the IBD Summit at Interbike educational track for retail attendees. Doug Stephens, one of the world’s foremost retail industry futurists, and David Mead, a lead presenter of world-renowned thought leader and author Simon Sinek’s Start With Why organization, […]

What’s New at Vermont Resorts For Summer 2018

By SIA | May 8, 2018 | 0 Comments

Vermont’s four-season ski and snowboard resorts are now hard at work to bring warm-weather visitors a memorable summer in Vermont this year. Guests will find that improvements and expansions to golf, mountain biking, disc golf and more will enhance outdoor experiences at resorts, helping to grow all aspects of the summer resort and snowsports economy. […]

Participation and Diversity in Snowsports: An Interview with James Mills

By Morgan Tilton | May 8, 2018 | 2 Comments

It’s safe to say we can all at least agree that the simple thrill of skiing and snowboarding is one of those inherent universal bonds — a sensation that certainly transcends racial and ethnic identity. Yet, the diversity gap in snow sports still feels exceptionally large. People of color sense second glances at ski resorts, […]

Peak Resorts Announces Strong Pre-Season 2018/19 Season Pass Sales

By SIA | May 2, 2018 | 0 Comments

Peak Resorts, Inc. (NASDAQ:SKIS) (“Peak” or the “Company”), a leading owner and operator of high-quality, individually branded U.S. ski resorts, announced today strong initial sales for the Company’s 2018/19 season pass offerings, including the Peak Pass. Consolidated season pass sales through April 30, 2018 increased 14% on a unit basis and 16% on a dollar […]

International Skiing History Association Presents First Steward of Skiing History Award to U.S. Ski and Snowboard Hall of Fame

By SIA | April 30, 2018 | 0 Comments

To a Millennial just coming up in the snowsports industry, skiing history might be Bode Miller. To those a bit older, the sport has a 150-year-plus history in its modern era, not to mention ancient roots that stretch back 10,000 years to its likely birthplace in the Altay Prefecture of China. And now, the International […]

Interbike Trade Show Announces Leadership Change

By SIA | April 24, 2018 | 0 Comments

America’s leading cycling trade show – Interbike – today announced that Justin Gottlieb has been promoted to interim Show Director of Interbike. Pat Hus, who has been Show Director since 2011, will be leaving the company to pursue other opportunities. “Justin has an intimate knowledge of the cycling industry having worked in the space for […]

Summer Booking Picture Brightened by Late Season Snowfall

By SIA | April 23, 2018 | 0 Comments

Western mountain resorts benefit from late winter snowfall…

VR Celebrates Ten Years of the Epic Pass

By Aaron Bible | April 20, 2018 | 0 Comments

March 18, 2018 marked the official 10th Anniversary of the Epic Pass, one of the most immersive and industry-changing season pass programs of all time. Here’s a look back at the last decade of Epic with some interesting trivia from the Vail Resorts team: 2008: The 2008-2009 Epic Pass is introduced by Rob Katz and […]

Scroll to Top