Fresh Content...SIA News and Features

Snowsports Industries America posts news and information about the snowsports industry - as well as press releases, brand stories and other member-focused blogs here in our news portal. For information about how to be seen in this portal, contact Chris Steinkamp, director of communications and marketing, at chris@baselayergroup.com.

James Coleman and Mountain Capital Partners Enter into Operating Agreement with Nordic Valley Ski Area

By SIA | April 19, 2018 | 0 Comments

James Coleman, managing partner of Mountain Capital Partners, recently announced that he is entering into an operating agreement with Skyline Mountain Base, LLC to manage and operate Nordic Valley Ski Resort. “We’re excited to add Nordic Valley to our family of ski resorts and begin working with the resort staff,” stated James Coleman, managing partner […]

POC and MIPS Reach Settlement

By SIA | April 19, 2018 | 0 Comments

MIPS and POC have agreed on a settlement with respect to their ongoing legal proceedings related to POC’s launch of its patent-pending SPIN technology. POC Launched SPIN in January 2017, the technology is integrated into snow and bike helmets to reduce the effects of rotational forces. MIPS was granted an injunction in German court in […]

Powder Skiing in Japan Continues to Fuel Global Snowsports Industry

By Aaron Bible | April 18, 2018 | 0 Comments

There’s always a powder day to be had in Japan, and it’s no longer a secret.

Tales From a Mountain Town Offers Uplifting Look at Life and Adventure

By SIA | April 16, 2018 | 0 Comments

“A vivid and lighthearted glimpse of the type of community that defines Colorado’s high country.” –The Denver Post

Stan Rey and Marie-Pier Prefontaine Win World’s Steepest Ski Race

By SIA | April 16, 2018 | 0 Comments

Legendary race challenges and crowns new champions after 15-year-hiatus.

Outdoor Retailer Announces New Dates For Outdoor Retailer + Snow Show

By SIA | April 12, 2018 | 0 Comments

New Dates Confirmed from 2019 through 2022.

Somewear Labs Launches Satellite Communication Device

By SIA | April 9, 2018 | 0 Comments

Somewear Labs, an emerging leader in adventure communication technology, announced the release of the Somewear Global Hotspot: a dependable, simple to use, satellite communication hotspot that pairs with iOS and Android devices to deliver a range of off-the-grid communication services. Developed in collaboration with pro snowboarder and mountain explorer Jeremy Jones, Somewear provides straightforward and […]

Brand Profile: Q and A with Denver’s Meier Skis

By Lucie Hanes | April 6, 2018 | 0 Comments

Denver, Colorado, home to the most craft beer breweries per capita nationwide, has welcomed a new player to the game: the “Craft Skiery.” Among only a handful of boutique, handmade, ski brands across the Rockies, Meier Skis, founded in Glenwood Springs in 2009, and relocating to the craft capital of Denver in 2016, has adopted […]

Elan Supports Long-Term Brand Growth with New U.S. Subsidiary

By Aaron Bible | April 5, 2018 | 0 Comments

Elan Skis, the Slovenian-based legacy supplier of handcrafted skis, announced today the new formation of Elan Sports USA, an independent subsidiary of Elan d.o.o., effective immediately, under the leadership of Gary Fleming as president. Elan Sports USA, located in Lebanon, N.H., is part of a long-term strategy, the brand said, supported by a healthy increase […]

Squaw Valley | Alpine Meadows Encourages Guests and Employees to “Shred and Shed” to Benefit Sharing Warmth Around the Globe (S.W.A.G.)

By SIA | April 5, 2018 | 0 Comments

Squaw Valley Alpine Meadows has donated over 14,000 ski jackets and pants since 2009, and now, there are seven donation drop off points across Squaw Valley and Alpine Meadows. S.W.A.G. is in need of outer layers only (jackets & pants) in adult and youth sizes. Squaw Valley Alpine Meadows is thrilled to continue its partnership […]

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