Uncategorized News
SIA Consumer Sentiment and Behavior Tracker
As we continue to go through COVID-19 and now, a recession, it’s becoming more clear every week that things just keep changing at a very fast…
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Industry News
News, press releases and analysis from across the winter outdoor industry.
Climate Change
SIA’s Quick Lap: NSAA’s Geraldine Link
The Climate Challenge, NSAA’s climate platform, was re-tooled this year, can you tell us about that program and the impact that it’s having? We have been…
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Climate Change
The Outdoor Business Climate Partnership Joins 330 Businesses Calling for Climate Action
PARK CITY, UT, BOULDER, CO, LAKEWOOD, CO (May 13, 2020) Today, the Outdoor Business Climate Partnership (OBCP), an alliance between Snowsports Industries America (SIA), the Outdoor…
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Uncategorized News
SIA’s Member Quick Lap with Jon Fredrick, Country Manager of Equip USA, Parent Company of Rab and Lowe Alpine
Last month Equip Outdoor Technologies, the parent company of Rab and Lowe Alpine, set up a Risk Management Action Plan to support retailers through this challenging…
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Uncategorized News
YNIQ Announces North American Distribution
Media Release – Stockholm, Sweden and Aspen, Colorado – May 6, 2020. YNIQ Sweden (Spoxury TR Group AB) is happy to announce the founding of its…
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Member News - General Industry
SIA’s Member Quick Lap: Jay Badgley at Phunkshun Wear
How has COVID-19 effected your business in a positive way? Eventually, yes, it did. It’s no secret the pandemic crisis has had a widespread effect…
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Uncategorized News
Protective Face Masks Now Available from Masterfit
Protective Face Masks Now Available from Masterfit First and foremost, we at Masterfit Enterprises hope you are safe and healthy at this difficult period of our…
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Uncategorized News
LEKI Unveils UNGROUNDED
LEKI Unveils UNGROUNDED: A Digital Series Featuring Trailblazing Women in the Outdoors Where the journey to dreams is revealed through uncommon drive BUFFALO, NY – April…
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Uncategorized News
Christy Sports Giving Back For COVID-19 Relief
April 14, 2020 Christy Sports Giving Back For COVID-19 Relief LAKEWOOD, Colo. – Christy Sports LLC, one of the largest Winter Sports specialty retailers in the…
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Uncategorized News
Nitro Launches the Snowboard Community Fund
Over the last few weeks, the world has been full of uncertainties and changing faster than it ever has before. It is clear now that…
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