Industry News

POWDR Names Chris Gunnarson General Manager Woodward Park City

September 3, 2020 | 0 Comments

PARK CITY, Utah, Sept. 3, 2020 – POWDR today announced that Chris “Gunny” Gunnarson will lead the adventure lifestyle company’s flagship Woodward destination as general manager of Woodward Park City, and also continue on as POWDR’s senior vice president of Woodward Mountain Experiences.

Woodward Park City is Utah’s ultimate year-round action sports and ski resort complete with indoor and outdoor innovative environments that enable fun ways to learn and progress in more than 10 sports and disciplines, including snowboarding, skiing, tubing, mountain biking, skateboarding, BMX, scooter, parkour, cheer and digital media.

“Woodward Park City is our flagship Woodward mountain experience and Gunny is uniquely qualified to develop innovative environments and intuitive, fun progression-based programming at Park City and across POWDR’s mountain resorts,” said Wade Martin, POWDR co-president. “We are thrilled to have Gunny in this new role.”

As general manager Gunny will develop Woodward Park City’s innovative environments and engaging programming to enable safe progression and a thriving community across all Woodward sport disciplines. Additionally, Gunny will continue to oversee Woodward Mountain Experiences for POWDR, including Woodward Mountain Parks, which first launched during the 2019/20 season at six of POWDR’s mountain resorts. Woodward Mountain Parks reimagine the way snow sports enthusiasts experience on-mountain adventure and offer opportunities for guests to experience fun and intuitive skiing and riding with Woodward-designed learning, experiential and performance venues. Gunny will also create new programs across the POWDR portfolio which will integrate Woodward-inspired experiences for the next generation of outdoor enthusiasts, and action and lifestyle sports athletes.

“Woodward Park City is the first of its kind and a world-class, year-round playground for action sports participants of all abilities and ages,” says Chris Gunnarson, general manager Woodward Park City and POWDR senior vice president of Woodward Mountain Experiences. “The opportunity to engage the next generation with new experiences that stoke passion for progression and fun, and to build out those experiences at Woodward Park City and across POWDR is incredibly exciting.”

Gunny first joined POWDR in 2018 as senior vice president of youth development. The founder and former president of Snow Park Technologies (SPT), Chris is a passionate advocate for action sports and is committed to designing environments and experiences for safe sport progression at all ability levels. Gunny’s snowsports career includes professional snowboarding, director of snowboarding at Bear Mountain and Snow Summit, VP of youth market development and action sports for Booth Creek Ski Holdings, and terrain park committee chairman for the National Ski Areas Association. Chris lives in Park City, Utah, with his wife and two Woodward enthusiast daughters.

# # #

About POWDR
POWDR is an adventure lifestyle company that offers awesome experiences in amazing places. Within POWDR’s portfolio are 11 mountain resorts including Copper Mountain and Eldora Mountain Resort in Colorado; Killington and Pico Mountain in Vermont; Boreal Mountain Resort and Soda Springs in the Lake Tahoe region of California; Mt. Bachelor in Oregon, Lee Canyon in Nevada; Snowbird and Woodward Park City in Utah; and SilverStar Resort in British Columbia. POWDR owns the Woodward experiential action sports company which includes Woodward PA, Woodward Copper in Colorado, Woodward Tahoe, Woodward West in Stallion Springs, CA, and Woodward Riviera Maya, Mexico. Outside Television is the national active, outside-lifestyle programming network subsidiary of POWDR, Sun Country Tours in Oregon is the company’s river rafting outfitter, and Powderbird, based out of Snowbird in Utah, is POWDR’s heli-adventure operator. POWDR is headquartered in Park City, Utah with offices in Louisville, CO. www.POWDR.com.

About Woodward Park City
Woodward Park City is a world-class, year-round action sports destination in one of the greatest outdoor regions in the world. Encompassing a fully integrated campus with a state-of-the-art action sports hub and more than 60 acres of action sports and mountain parks, Woodward Park City encourages intuitive growth and safe progression for passionate action sports athletes of all ages and abilities to play and train every day, 365 days and nights a year. Visitors to Woodward Park City can experience lift-accessed snowboarding, skiing, tubing and mountain biking, as well as indoor and outdoor facilities for skateboarding, BMX, scooter, parkour, cheer and digital media. Woodward Park City is part of the global Woodward experiential action sports company on a mission to inspire the next generation of action sports and athletes and is also part of the POWDR portfolio.

Leave a Reply

Your email address will not be published.