Your online channels are now the front door to your business. It’s how consumers discover, engage with, join up with, and buy from your brand. Join Chris Dickerson, the Director of Digital Integration at Verde Brand Communications, for his approach to building out a multi-channel, digital marketing strategy for 2021 – taking into consideration everything that 2020 has thrown at us! He’ll discuss:

• The most important channels – right now – for your brand
• Optimizing your online channels to grow a highly engaged community
• Today’s consumer decision journey and how to drive sales online
• Investing in e-commerce to support today’s tech savvy consumer
• How consumer behavior trends are changing the playbook in digital marketing – and what your brand can do to stay relevant