Monthly Topline Retail Reports
In partnership with NPD Group, these monthy reports provide the most up-to-date data on topline retail sales across our industry. Provided each month, this series of reports is indispensible for any retail-based business. Access to reports depends on membership level - available only to Premium and Standard members.
SIA 2018 Winter Participation Study
The SIA Participation Study is a comprehensive look at participants in winter sports during the 2017-2018 season, including: skiing, snowboarding, nordic, snowshoeing, sledding, backcountry and fat biking. The study presents a cumulative view of winter sport participation year over year. It covers participant demographics, frequency, regional representation, crossover activities and more. Free to SIA Premium, Standard, Supporting, Rep and Retailer Members. Please contact your SIA Rep for more details.
SIA 2018 Winter Participation Lifecycle Study: Insights Into What Drives Participation
In follow up to our 2018 Winter Participation Study, this report focuses on participants as they go through the winter sports participation lifecycle from first time out, frequent participation, to lapses and re-engagement. The study also provides insights into factors that increase/decrease participation along with buying habits for participants at different stages of the participation lifecycle. Free to SIA Premium Members. Standard, Supporting, Rep and Retailer Members may purchase the report. Please contact your SIA Rep for more details.
Wholesale Sales & Orders Study
This annual report provides the most current data on the growth of our industry through an in-depth analysis of wholesale sales and orders. This report is only available to those who particpate in the research surveys.
Our research products are available to our members and to the industry on reasonable pricing plans. To access SIA's research data, please visit the SIA Member Portal via the button below. If you're interested in becoming a member, please click here.