News Category:

Back to All Industry News

PSIA-AASI Award Recipients Honored at National Academy 2021

April 19, 2021

LAKEWOOD, Colo. (April 19, 2021) – The Professional Ski Instructors of America and the American Association of Snowboard Instructors (PSIA-AASI) recognizes four individuals for their commitment to snowsports education and acting as inspirational leaders. Tom Long received the Distinguished Service Award, Mermer Blakeslee and Stacey Gerrish both were awarded the Educational Excellence Award, and Ed Younglove […]

Read More

Dogfish Head Releases its First Non-Alcoholic Wheat Brew, Lemon Quest

April 15, 2021

Brewery celebrates product launch with yearlong “Mother Nature, Let’s Do This!” program and $52,500 contribution to The Nature Conservancy. Milton, Del., Thursday, Apr. 15, 2021 – Dogfish Head Craft Brewery is beyond excited to announce its new, non-alcoholic wheat brew, Lemon Quest, hits shelves nationwide starting in May. Brewed with real lemon puree, blueberry juice, […]

Read More

Engaging and Uniting the Outdoor Winter Community to Battle the Climate Crisis

April 14, 2021

Snowsports Industries America (SIA) Launches ClimateUnited Week SIA presents ClimateUnited Week, a workshop series designed to engage the winter outdoor community in implementing a strategic and actionable approach to business-based climate solutions. ClimateUnited Week provides four 30-minute virtual workshops focused on winter outdoor businesses who are beginning their path toward sustainability and climate solutions. SIA […]

Read More

Wintersteiger Sports Establishes New Demo/Training Facility in New England

April 14, 2021

 Waitsfield, VT (April 14, 2021) – Wintersteiger, official supplier to US Ski & Snowboard, and the ski tuning machine market leader, proudly announces the opening of their new, Vermont-based demonstration and training facility.  Despite a fire-related total loss of their existing office space and the global Covid-19 pandemic, Wintersteiger is moving forward with a committed […]

Read More

The OBCP Letter to the House Select Committee on the Climate Crisis

April 13, 2021

April 13, 2021 House Select Committee on the Climate Crisis H2-359 Ford Building Washington, DC 20515 Dear House Select Committee on the Climate Crisis, As the three trade associations representing the U.S. outdoor industry, we are sending a letter in support of your hearing this week, “Making the Case for Climate Action: The Growing Risks […]

Read More

Bridging the Inclusion Gap in the Winter Outdoor Community, SIA launches Inclusive Leadership Playbook

April 7, 2021

SIA creates The Fresh Tracks Playbook, an inclusive leadership training guide for industry leaders on their journey to a more inclusive winter outdoor community.  The Fresh Tracks Playbook provides industry leaders with critical skills that serve as an essential stepping-stone toward more inclusive business practices within the winter outdoor community  Focused on Inclusive Leadership, the […]

Read More

Snowboard Sales Boom This Season

April 5, 2021

Shop Eat Surf speaks to brands, retailers, and NPD about the surprising snow sales trends that have developed this season. In partnership with Shop-Eat-Surf By Tiffany Montgomery | Published April 5, 2021 There were many questions headed into the snow season this year. Would resorts be able to operate? Would people feel comfortable going to resorts? […]

Read More

SIA’s ClimateUnited Week, April 19-22, 2021

April 5, 2021

April 19-22, 2021, In partnership with The Underswell   To recognize Earth Day, we’ll be hosting a series of climate-related discussions to help inform us how our industry can best approach the climate challenge. Join us for a valuable session each day during ClimateUnited Week, April 19-22, 2021.   April 19, 2021, 11:00 a.m. MDT “Why […]

Read More

Colorado State Bill 21-200 Letter to the Senate President, Speaker of the House and Governor

March 31, 2021

  March 31, 2021 Leroy M. Garcia, Jr. Senate President Colorado General Assembly 200 E. Colfax Avenue, Room 272 Denver, CO 80203 Alec Garnett Speaker of the House Colorado General Assembly 200 E. Colfax Avenue, Room 307 Denver, CO 80203 Jared Polis Governor of Colorado 200 E. Colfax Avenue, Rm. 136 Denver, CO 80203 Dear […]

Read More

360 Adventure Collective Announces Summer 2021 Show Schedule

March 29, 2021

First in-person member event since March 2020 Asheville, NC — March 29, 2021 — 360 Adventure Collective, the trusted member association that has brought focused, regional events for sales reps and retailers for over 40 years, announces its 2021 Summer Show Schedule. After multiple show cancellations in 2020 and 2021 due to COVID-19, the association […]

Read More