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Phunkshun Finds Doing Good is Good for Business

February 26, 2021 1 Comments

The company quickly pivoted to making PPE during the pandemic. They got a big boost when Colorado Governor Jared Polis wore a Phunkshun mask during a press briefing advocating the wearing of masks.  In partnership with Shop-Eat-Surf By Tiffany Montgomery | Published February 26, 2021 Phunkshun Wear has had a down and then up ride […]

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U.S. Ski & Snowboard Announces Four-Year Partnership with the National Brotherhood of Skiers

February 25, 2021

By U.S. Ski & Snowboard February, 25 2021 U.S. Ski & Snowboard, the Olympic national governing body of skiing and snowboarding in the United States, today announced a new four-year partnership with the National Brotherhood of Skiers (NBS). Founded in 1973, the NBS promotes winter sports among minorities and seeks to develop elite-level minority winter […]

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Climate action, creativity, and adventure drive the alpine alliance Advanced Shelter, with limited-edition collaborations benefiting Protect Our Winters

February 25, 2021

February 25, 2021, for immediate release — Meet skiing’s wildest creative force for good (and the hell of it): Advanced Shelter WHO: Advanced Shelter is not so much a brand as an ever-evolving, project-based collaboration—on a mission to elevate adventure-sports gear through art and altruism, with creative partners joined in support of organizations committed to […]

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Inclusion Training – Session 23 with Dr. Gerilyn Davis: Action Research Cycles 5.7

February 25, 2021

February 25, 2021 Hello SIA members, We are coming to a close in our consulting sessions. The intention of all of these pieces of training is to allow each person or organization the opportunity to craft an inclusive path grounded in positive psychology and a strength-based approach. The tactics were holistic to address all aspects […]

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Mammut Announces New Athletes As Additions To Safety Collective

February 24, 2021

Mammut Partners With Professionals For Snow Safety Awareness (Williston, VT) Feb 24, 2021 – Mammut has announced a robust new snow safety athlete team, supporting its mission and goals as the world’s premiere snow safety brand. Boasting the most advanced and reliable avalanche safety equipment on the market, Mammut has long been the go-to brand […]

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Nordica’s Season 2 of ‘It’s Family Time’ Launches

February 22, 2021

Episode 1 features Idaho’s Rotarun Ski Area, ‘The little mountain with a big heart’ WEST LEBANON, N.H. – Feb. 22, 2021 – Legacy ski brand Nordica launched Season 2 of its “It’s Family Time” video series featuring skiing, families, and how the sport creates memories and bonds that last a lifetime. Season 2’s mid-winter series […]

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Wintersteiger Partners With Head USA, Creates Working Showroom in Colorado

February 22, 2021

For Immediate Release: February 22, 2021 Salt Lake City, UT – Wintersteiger NA, the world’s leading supplier to ski and snowboard manufacturers, announces their new North American partnership with Head USA. The collaboration, which is an extension of Wintersteiger’s partnership with Head Europe, has resulted in the opening of a new demo center and showroom at […]

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Inclusion Training – Session 22 with Dr. Gerilyn Davis: Action Research Cycles 5.6

February 18, 2021

February 18, 2021 Hello SIA members, I know everyone is well on their way in their winter season with all the snow! So Exciting! I do hope everyone is enjoying their inclusive journey! In this session, we want to continue to focus on the various business functions, in particular, this week’s focus is strategy. When […]

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Free E-Learning Course Teaches Participants How to Ride a Sno-Go at a Ski Resort

February 17, 2021

Find a Resort Near You, Then Get Out and Sno-Go LAKEWOOD, Colo. (Feb. 17, 2021) – The Professional Ski Instructors of America and the American Association of Snowboard Instructors (PSIA-AASI) teamed with Sno-Go to create an e-learning course that teaches new and experienced snowsports enthusiasts a new way to slide downhill on snow. A Sno-Go […]

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SUBARU AND POWDR EXTEND PARTNERSHIP, CONTINUE TO OFFER UNPARALLELED EXPERIENCES FOR MOUNTAIN ADVENTURE SEEKERS

February 17, 2021

Extended Agreement Adds Subaru Motorsports USA Partnership with Woodward PARK CITY, Utah., Feb. 17, 2021 – POWDR and Subaru of America, Inc. announced today an extension of a longstanding partnership to provide POWDR mountain resort guests and Subaruowners with unforgettable adventures. The partnership expansion also makes Subaru Motorsports USA the official partner of Woodward. In […]

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