Industry + Intelligence #SIAintel | January 27, 2016. from SnowSports Industries America on Vimeo.
NSAA President Michael Berry will present NSAA State of the Industry: 2015/16, providing a view of the current state of the snow sports industry including snow sports demographics, financial performance metrics, visitation trends, and operational best practices.
“The commitment that SIA and NSAA have made to work together to share research is intended to allow all segments of the ski and snowboard industry to benefit. In an increasingly complex and competitive world shared information is our first line of defense,” said Berry.
SIA Research Director Kelly Davis Presenting at the SIA Snow Show
Other highlights from Industry + Intelligence include SIA Research Director Kelly Davis’ ever-popular category-specific Market Overviews; Know your Customer to Keep Your Edge Online, presented by Jay Atkinson of Blue Acorn; and Trends in Style, Snow Sports and Culture, presented by Jessica Kaplan, style and trend consultant.
Industry + Intelligence continues to bring you educational opportunities during the Show with the introduction of I+I Live. This seminar center on the Show floor offers panels, clinics and seminars daily, including How To Create Story Driven Brand Experiences, presented by Origin Design; Preparing for Your Peak Season, presented by Bronto; and Connect to your Customers with the Power of Passion Driven Branding, presented by Verde Communications. Take the time now to browse the current 2016 SIA Snow Show Seminars and Clinics schedule.
The 2016 Snow Show website is being updated constantly with new information, so check back frequently to stay on top of everything the Show has to offer on top of the latest news about #SIA16 by following us on Facebook, Instagram and Twitter.