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DPS Hires Jamie Starr as VP of Global Marketing

June 13, 2018

SALT LAKE CITY, Utah – June 12, 2018 DPS Skis recently named Jamie Starr vice president of global marketing. Dan Benshoff, who has served as the brand’s marketing director and executive producer of DPS Cinematic for the past two and a half years, will pivot into the newly created role of digital director. “Jamie brings […]

DPS Skis Appoints VP of Global Sales and NA Sales Director

May 15, 2018

DPS, purveyors of some of the world’s most advanced skis, announced it has hired sports industry stalwarts Sergio Kiehl and Steve Kropf as part of the brand’s internal sales team expansion. Kiehl will take on the role of Vice President of Global Sales while Kropf becomes the brand’s North American Sales Director. “With the vast […]

Urban Adventures Outdoor Demo will make Denver Debut Downtown at Confluence Park July 22

May 15, 2018

Demos include Camping, Canoeing, Climbing, Fly Fishing, SUP, Trail Running and Whitewater; Next Gen Technology on Display...

Interbike Trade Show Announces Leadership Change

April 24, 2018

America’s leading cycling trade show – Interbike – today announced that Justin Gottlieb has been promoted to interim Show Director of Interbike. Pat Hus, who has been Show Director since 2011, will be leaving the company to pursue other opportunities. “Justin has an intimate knowledge of the cycling industry having worked in the space for […]

Summer Booking Picture Brightened by Late Season Snowfall

April 23, 2018

Western mountain resorts benefit from late winter snowfall...

James Coleman and Mountain Capital Partners Enter into Operating Agreement with Nordic Valley Ski Area

April 19, 2018

James Coleman, managing partner of Mountain Capital Partners, recently announced that he is entering into an operating agreement with Skyline Mountain Base, LLC to manage and operate Nordic Valley Ski Resort. “We’re excited to add Nordic Valley to our family of ski resorts and begin working with the resort staff,” stated James Coleman, managing partner […]

POC and MIPS Reach Settlement

April 19, 2018

MIPS and POC have agreed on a settlement with respect to their ongoing legal proceedings related to POC’s launch of its patent-pending SPIN technology. POC Launched SPIN in January 2017, the technology is integrated into snow and bike helmets to reduce the effects of rotational forces. MIPS was granted an injunction in German court in […]

Clarus’ Black Diamond Opens Anchorage Retail Store

March 26, 2018

Black Diamond, a global leader of innovative active outdoor performance equipment and apparel, and a brand of Clarus Corporation (NASDAQ:CLAR) (“Clarus” and/or the “Company”), a company focused on the outdoor and consumer industries, opened a strategic retail store in Anchorage, Alaska. Doors opened on March 24th and the space is located in an approximately 1,400 […]

Snowsports Brands Marketing Efforts Hampered by Olympic Regulations

March 22, 2018

The International Olympic Committee’s Rule 40 called for a blackout period for any marketing campaigns from February 1-28th, prohibiting brands from using any images or descriptions of athletes participating in the games.