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U.S. Environmental Protection Agency Administrator Gina McCarthy to Open SnowSports Industries America 2016 Snow Show

January 27, 2016

We are thrilled to have Gina McCarthy, Administrator of the U.S. Environmental Protection Agency, do the honors of opening the 2016 SIA Snow Show in Denver, Colorado. In Partnership with Protect Our Winters (POW), SIA will host Gina McCarthy as the keynote speaker during Day 1 of the Snow Show at the Opening Keynote and Complimentary […]

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Social Trends and Snow Sports: What Are Your Customers Doing? DCIP Social Trends Report Available Now for Download

January 26, 2016

Understanding current social trends can help players in the snow sports market take full advantage of new opportunities, and help industry brands avoid the pitfalls of missing a trend. The snow sports participant base is young, well-educated and often on the front end of social trends like festival attendance, farm-to-table and organic food, the sharing […]

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20 Most Iconic Snowboarding Images of All Time: B4BC Live Online Auction is Open for Bidding

January 26, 2016

There is no better way to celebrate Boarding for Breast Cancer’s (B4BC’s) 20th Anniversary than with a fundraiser featuring the 20 Most Iconic Snowboarding Images of All Time, and an opportunity to own a piece of history. Trevor Graves, founder of NEMO Design and celebrated snowboard photographer, and Kathleen Gasperini, co-founder and Executive Director of […]

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New Updates: World Class Speakers and Events on Tap for the 2016 SIA Snow Show

January 20, 2016

We are in full countdown mode for the 2016 SIA Snow Show. With 110 new and debuting exhibitors, inspiring keynotes from world-class thought leaders, and a full week of can’t-miss events, the snow sports community will come together at the 62nd annual Snow Show for trend spotting, business development, education, networking, and immersion in the business of […]

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Over 110 New Exhibitors Signed on for 2016 Snow Show: Could Your New “It” Product be Among Them?

January 18, 2016

4F: Sport and passion are in the DNA of our company. They are also one of the most important characteristics ofrunning our business. Our staff are active sports enthusiasts, and thus the most demanding users of our products. For 12 years 4F has supported both professional athletes and amateurs in a wide range of sports such […]

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What's Your Show Plan? Successful Show Veterans Share Tips Learned from Years of Experience

January 18, 2016

The 2016 Snow Show is approaching fast. With just 3 days until we head to Denver, have you thought about how you’re going to organize your time at the Show? After many years of seeing retailers and brands have a successful Show using many different approaches, one thing we all know for sure is that […]

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We Have Our Winner! SIA and POW's #GreenShopComp Welcomes +swappow to the Show

January 18, 2016

We are so excited to announce the winner of our #GreenShopComp, the contest we ran this year with Protect Our Winters to honor some of the most environmentally conscious shops. Our winner is Joe Dunnigan, the founder of +swappow, an online marketplace that is working to keep board sport products out of the landfills. Even […]

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A Holistic Approach to the SIA Snow Show

January 18, 2016

The excitement for the SIA Snow Show is building. It seems like just yesterday that we were all dashing from meeting to meeting-building key partnerships, or sitting in on industry specific seminars on how to speak to millennials, mitigate the risk of no snow, and educate on avalanche safety. There is a third, often overlooked, […]

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Industry + Intelligence Keynote Speaker Announced!

January 18, 2016

Wow – just 3 more days ‘til the 2016 Snow Show! And if you’re attending Industry + Intelligence, make that 2! After hearing the rave reviews from last year’s inaugural Industry + Intelligence education day, industry insiders know that heading to Denver a day early pays off big. This free day of seminars and clinics […]

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Boarding for Breast Cancer (B4BC) Celebrates 20th Anniversary Year with Plans to Return to SIA

January 18, 2016

Kathleen Gasperini, B4BC Co-Founder and Executive Director  Blogging for SIA is like returning full-circle to our roots, and I can’t thank everyone enough for letting us share our story once again! It’s hard to believe that it’s been 20 years since I first linked-up with SIA and told them about Boarding for Breast Cancer and our […]

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