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Parlor Skis: Customization From the Core

January 1, 2018

The only East Coast ski company that designs and produces all of their skis in-house, entirely within the U.S., Parlor is proud of its homegrown designs and personal relationships with its skiers.

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Volkl Reissues What it Considers the Best All Mountain Freeride Weapon in the World

December 28, 2017

This will be the fifth iteration of the Mantra, first breaking onto the scene in 2005 and becoming a best-seller globally for its high-end sportiness as an all-mountain freeride ski. The M5 is built on this success, says Volkl.

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Niche Snowboards and Connora Technologies Release Zero-Waste Manufacturing Documentary

December 22, 2017

Their goal has been to make it so that all of their manufacturing waste, and even end-of-life products themselves, are 100 percent recyclable.

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Aimee Fuller Reimagines Vans Ferra Snow Boot

December 21, 2017

Customizable Boot Provides Ultimate Anatomical Fit for Female Riders

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What’s in a Name? Douchebags Demonstrates that Sometimes Great Product Wins All

December 15, 2017

The company was founded in 2009 by Swedish professional skier and Red Bull athlete Jon Olsson and Norwegian product designer Truls Brataas, for the seemingly simple purpose of improving travel with skis.

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TREW Introduces Upcycled Bags from Truce x Slingshot Sports

December 15, 2017

Since each Truce bag is handmade using upcycled and recycled materials, each one is a unique and inimitable masterpiece that works as good as it looks.

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Vans Snow Partners with Team Rider Dan Liedahl to Deliver Customized Implant for 2017/18 Winter Season

December 10, 2017

Showcasing Danimals’ original artwork, the Vans Implant is equipped with classic snowboard boot construction, finished with a fully-loaded feature package that caters to the needs and wants of every style of rider.

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Smith Grows Creative Team, Appoints Andy McCabe to Creative Director

December 8, 2017

Originating from Sun Valley, Idaho, Smith was founded in 1965 with the invention of the first snow goggle featuring a sealed thermal lens and breathable vent foam.

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Black Crows Teams with White Cloud to Launch North American Apparel Program

December 8, 2017

Black Crows was founded in 2006 in Chamoix, France, by professional freeskiers Camille Jaccoux and Bruno Compagnet. The company introduced its growing line of freeskis to the North American market in 2014 and has since taken off, growing a dedicated following in North America and beyond.

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Direct Alpine Enters North American Market

November 28, 2017

Czech maker of technical outdoor wear establishes distribution and operations based in Eagle, Colorado.

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